Top 8 Digital Products to Sell in 2021

Digital Products

If you’ve been looking for ideas for digital products to sell, this is the list you need! 


We’ll explore the best digital products to sell, how to get started and the best platforms to host your online business or store. 


The greatest part is that you’ll be able to start before the end of 2020!

1. Selling Digital Products

There are several reasons why you should sell digital products if you’re looking to work online. 


The biggest one is to earn a passive income so that you don’t have to constantly work hard to see the profit. This also gives you time to focus on other aspects of your life. 


Selling digital products isn’t just for start-ups though. 


Existing companies everywhere are also adapting to digitize their businesses


Whether you’re a start-up or an existing business, the costs to start selling online are low or often free!  

1.1. How to Sell Digital Products

As easy as it sounds to get going, it’s not as simple as opening an online store and uploading your products. 


There are some things you’ve got to do first.

  • Make sure you do ample research on your industry, your product, and your competitors. 
  • Research general pricing, SEO, and marketing of your product. 
  • After you’ve done your research, compare your findings with your business plan, and decide if your product will bring in an income. If not, look for another niche. 
  • Once you’re ready to get started, you’ll need to create a website.
  • Then, choose a platform to host your site. The platform will depend on the type of product you’re selling, which we’ll delve into a bit later.  

1.2. Digital Products vs Physical Products 

Digital Products vs Physical Products

So, why digital products over physical ones? 


Times are evolving quickly


The best thing to do is to try and keep up. 


Today, most people prefer to do everything online so you’re sure to find a market for your product. 


Here are some of the reasons digital products beat physical products:

  • It’s hassle-free! No need for manufacturing, shipping, or storing your products. 
  • There are little to no start-up costs
  • You can run your entire business from the comfort of your home, or anywhere you want to. 
  • It can be a passive income: sell your product once and keep earning from it by selling copies. 
  • There’s no limit to the amount or variety of products you can sell. 

As you can see, there are heaps of benefits of selling digital products. 


If you need some guidance on what products to sell, check out the next section. 

2. Best Digital Products to Sell Online

Buying and using products and services online, like many other things in 2020, has become the norm. 


Now is a fantastic time to join the party. 


Here’s a list of digital products you can start selling immediately. 

2.1. Online Courses 

Online Courses

eLearning has become increasingly popular because of its convenience and accessibility.  


Online courses have been emerging rapidly over the last few years. Many students opt to take online classes as opposed to attending a physical institution.  


It’s also become easier to launch online courses, and absolutely anyone can do it


If you’ve got a skill, you can teach it. If you’ve got valuable knowledge, you can share it!


The best thing about selling an online course is that you can teach a topic in any niche, and you don’t need a truckload of money to get started


You can teach using pre-recorded videos, written lessons, or audios


To make lessons more interesting, you can include worksheets and activities for your students to complete. 


There are tonnes of online course platforms where you can launch your course.

2.2. Audio & Podcasts

Audio & Podcasts

Audio is in high demand everywhere. 


Whether it be in the form of music, books, or podcasts, most people listen to a piece of audio every day


Audio can be used for entertainment, education, or business so your options are endless. 


Here are some ideas for audio content you can create: 

  • Music - Record and sell your own music if you’re an aspiring musician, or create and sell beats to entertainment companies that are looking for new and fresh music to use. This doesn’t have to be your primary source of income, it can be a part-time gig.
  • Books - If you’re a writer looking to spice up your pieces, you can record audiobook versions of your work. You can also record other authors’ books or perform voice-overs as a service.  
  • Podcasts -Podcasts have taken the world by storm. They are widely popular and are available on various platforms, making them easily accessible to listeners. 

One of the best things about podcasts is that anyone can start one, and they can be about anything. 


You can collaborate with someone or host the podcast alone. 


You’ve got free reign to talk about any topic you’d like to, and it’s also a way to share your knowledge with the world.


A podcast can also go hand-in-hand with marketing your brand if there are other aspects to your business.  

2.3. Software & Gaming

Software

Software-as-a-Service (SaaS) products are growing exponentially. 


Developing software requires you to have knowledge about IT and technology, and a solution to consumers’ needs.  


Some ideas for software products are: 

  • Platform to host websites 
  • Website themes
  • Templates for web design
  • Sell domains
  • Platform to host online stores  
  • Platform to host blogs, online courses, or webinars 
  • Apps for web or mobile
  • Marketing platforms

SaaS companies offer a free trial period so that potential customers don’t feel like they have to commit immediately. 


Interestingly, most of a company’s subscribers or customers convert from free trials. 


If you’re a game developer, you’ll be pleased to know that there’s a way to make money from gaming. You don’t have to know much about hardware to get started.


You can create mobile games that are easier for small developers to produce.


There are numerous SaaS product ideas and opportunities to choose from, so you won’t run out of ideas in this field.

2.4. Photography

Photography

Visuals are so important today and are used by many for entertainment, education, and business.   


If photography is already a hobby of yours, consider turning it into a business. 


Stock photos (high-quality aesthetically-pleasing images) are in demand by bloggers and online business owners for their sites.


There are also sites that let you host your images and pay you when a customer downloads your image. 


If you prefer, you can also sell your images on your website.


Another option could be to charge companies or individuals for editing their photos

2.5. eBooks 

eBooks

eBooks are prominent because of how easy they are to make and sell. 


They sell because readers are looking for valuable information, and if you know what you’re talking about, you’ll be able to give them just that. 


eBooks are often delivered as a DIY or how-to guide, which readers absolutely love. 


Other esteemed topics include cookbooks, fitness, and finances


You don’t have to stick to these ideas though. 


You can create a magazine, academic research, poetry, and of course, fiction. 


The topics are limitless! 


Another reason eBooks are popular is that anyone can self-publish, giving everyone a chance to be a writer. 


People are always looking to expand their knowledge, and writing and selling eBooks is a fantastic way to share the knowledge you have.  

2.6. Videos & Virtual Events 

Like audio, videos are a source of digital learning and entertainment. In fact, videos are one of the most engaged-in digital activities. 


One of the most popular video forms is webinars


Webinars can be hosted live or they can be recorded and automated


Webinars are a way to connect and interact with your customers as a business owner. 


It’s also a means of delivering information besides written material. 


Besides webinars, you can create videos to promote to other business owners and bloggers. You can sell short films, stock videos, tutorials, and video animations, to name a few. 


Webinars are also one of the ways to host virtual events or conferences. 


You can be the sole presenter, or you can invite guest speakers to join your event. 


To hold your attendees’ attention, you could include videos or text within the presentation. 


Webinars and virtual events are an excellent way to bring in potential customers and income

2.7. Graphic Design 

Graphic design for blogs, social media pages, and websites is a fun digital product to create. 


There are several components of graphic design you could do: 

  • Fonts
  • Logos
  • Templates
  • Patterns
  • Illustrations 
  • Icons 
  • Photoshop services
  • Comics & Animation

You don’t have to be an expert, but if you’re talented at graphic design then you could definitely turn it into a source of income.

2.8. Printables

Printables

Printables are a simple digital product to produce and sell. 


They are digital files that customers can use as templates for their sites. 


They sell because templates make it easier for professionals and save them the time of creating from scratch. 


Some printables you could make are: 

  • Lesson plans (great for online course creators!)
  • Workbooks
  • Gift tags
  • Planners
  • Meal plans
  • Art prints
  • Calendars 

These are just some of the options, but there are plenty more. 


There’s a growing market for printables in the digital world. 

3. Best Platforms to Sell Digital Products

So how do you go about selling these digital products? 


There are tonnes of platforms out there that allow you to run a business or store


Using a platform to run your digital business is beneficial


The platform should encompass the necessary factors to push your business to success.


Some of the factors you should look out for are marketing, SEO, 1-click selling, and payment gateway integrations


We’ll look at two platforms that have these features and more. 

3.1. systeme.io 

Systeme.io logo

Systeme.io logo

Systeme.io is a platform created with digital business owners in mind. 


It is an all-in-one platform that allows you to automate your business. 


Sales and marketing are taken care of through the building of sales funnels, landing pages, email marketing, and marketing automation.  


You’d be able to host Evergreen webinars, build a blog, launch an online course, and run affiliate programs through the platform


The drag-and-drop editor makes it easy to construct your site. 


systeme.io implemented a resource feature specifically for the selling of digital products. 


This feature allows users to sell a digital product without creating a physical product on their dashboard. 


For example: If you are running an online course and a customer pays for a subscription for your course, they will be offered a resource


You don’t need to create it, it will automatically be triggered by the action of purchase. 


Whenever a purchase is made on a payment page, the resource feature will be displayed like in the image below. 

Resource types

Resource types 

All these great features probably cost a fortune, right? 


Wrong


Systeme.io is extremely affordable, with a freemium option, and pricing starting at only  $27/month! The Freemium plan includes:  

  • 1,000 contacts
  • Unlimited emails sent
  • 3 Sales funnels
  • 10 Sales funnel steps
  • 1 Blog
  • Unlimited blog posts
  • 1 Membership site
  • Unlimited file storage space
  • Unlimited membership site members
  • 1 Automation rule
  • 1 Workflow
  • Stripe integration
  • Paypal integration
  • 24/7 email support
  • And more!

For access to more features like evergreen webinars and A/B tests, systeme.io offers three other plans that won’t break the bank either. 


The Startup Plan costs $27/month, the Webinar Plan costs $47/month and the Enterprise plan costs $97/month


Systeme.io presents one cost-effective software program to handle everything that you would typically need four or five different platforms for. 

3.2. eCommerce platform: WooCommerce 

WooCommerce logo

WooCommerce is a free plugin that works with WordPress for you to host your online store on the platform. 


If you’ve got an existing WordPress site, WooCommerce is the perfect plugin. It’s one of the best options even if you’re starting from scratch. 


The themes and customization features make designing your site simple and fun. 


You could build a blog, build landing pages, sell unlimited digital or physical products, and use affiliate linking. 


They provide 1-click upsells and built-in SEO through WordPress. 


Although WooCommerce is a free plugin, they offer over 400 extensions and you’ll need several of these. 


A benefit though is that you can choose how and where you invest your money. 


You’ll need to spend on a hosting site, payment integrations, and marketing and analytic plugins for features like email marketing and measuring statistics.


These plugins can cost as little as $3 or as high as $5,000.    


The amount you spend will be dependent on how you want to customize and optimize your store. 

4. That’s a Wrap

Now that you know the best digital products to sell, which one will you choose? 


Once you’ve decided on your product, go ahead and choose a platform where you can sell it. 


Consider systeme.io for an inclusive platform that will take care of all your business needs. 


Go on and get the ball rolling with your first digital product! 

You Got This!

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