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Power attracts power, or so it seems.
When you take a look at some of the most successful entrepreneurs today, you’ll notice that they’re all a part of communities of like-minded business people.
And while good tools and tactics for increasing your revenue are vital to your business success, you also need to network.
When you’ve got a network of similar people, you’ll get plenty of benefits:
All in all, it pays to build a network.
Just as you’d build an affiliate program to promote your products cost-effectively, you’d join a community to get access to knowledge and people who can help you get ahead.
That definitely seems to be the main idea behind the 2 Comma Club, started by the founder of ClickFunnels, Russell Brunson.
What is ClickFunnels’ 2 Comma Club, and how can you join it?
It’s time to find out!
Two Comma Club logo
The Two Comma Club is a community for online entrepreneurs who’ve made over 1 million dollars with ClickFunnels, an online sales funnel builder.
So if you’ve been using ClickFunnels to build your online sales funnel, and you’ve successfully made over $1mil, you can become a part of this exclusive community as one of the top entrepreneurs.
Now, the program distinguishes between different tiers who each get different awards, depending on how much they’ve earned.
If you’ve read my review of Russell Brunson, the founder of ClickFunnels, then you’ll remember he got started as a network marketer.
You’ll spot a lot of similarities as we go forward. ;)
According to the scarcity principle, the more unattainable and rare something is, the more desirable it is.
Brunson knows it well, which is exactly why he founded the Two Comma Club.
Just look at iPhones - not everyone can get them, and it’s exactly why everyone wants them.
The same goes for communities like these.
As Korbin Voss explained in the blog post introducing the 2 Comma Club, the folks at ClickFunnels have wanted the 2 Comma Club to become the standard when you start using ClickFunnels.
From a business standpoint, the Two Comma Club is a great way to prove that your software works and turns people into millionaires.
Everyone wants to be a millionaire, so the 2 Comma Club also functions as social proof to attract new customers.
Now, ClickFunnels certainly does have the capacity to help you, as I explained in my ClickFunnels review, but you’re also going to need business savvy of your own.
So ultimately, the first thing you need to do to join the Two Comma Club is make a million dollars through ClickFunnels.
Then, head over to their Two Comma Club Award application, and:
And that’s it!
But what are you getting in return?
2 Comma Club has a few tiers/awards, based on how much money you can prove you made with ClickFunnels:
If you made at least 1 million, you can apply for the 2CC award. That’s the basic one we’ve been talking about.
Again, the same conditions I mentioned earlier apply.
You have to prove that the sales funnel helped you do it, send screenshots, and pay the $250 application fee.
What do you get if you make $1mil and join the Two Comma Club?
A plaque to hang on your wall, and a chance to walk across the stage at Funnel Hacking Live.
Yeah, that’s... That’s it, guys.
You’re essentially getting bragging rights you paid an extra $250 for.
Over the years, 737 people have joined the Two Comma Club.
Unfortunately, this award doesn’t offer a lot by way of rewards.
The plaque is only nice if you’re running a consulting business or offering entrepreneurship courses, and you’d like to show your customers just how successful you are.
If you made at least $10 million with ClickFunnels, you can apply for the 2CC-X ClickFunnels award.
Surely, they’ve got to be offering something special for this one!
... aaand it’s a plaque!
I mean, if you pay the $350 application fee and your app is granted, then you’ll also be eligible for a Championship-style diamond ring.
Still no actual, structured community.
If you like your awards like your loyalty cards, then you can pay $450 for the application fee to celebrate a significant milestone in your ClickFunnels journey:
And every time you reach the next milestone, the right segment of your award will be filled in.
Again, you’re not getting anything but the plaque, which is just underwhelming, and I’ll explain why in a bit.
If you’re a ClickFunnel entrepreneur and you’ve donated over $1mil to charity, you’re eligible for the Two Comma Club 2 Heart Award.
You’ll pay a $250 application fee, and get a neat plaque.
If you join the Two Comma Club, you get a plaque, and bragging rights.
It’s suffering from major Shiny Object Syndrome.
Personally, I’m not a fan of paying for pretty things. The revenue itself is an award to me. Positive customer reviews are an award.
Heck, a spa day to treat myself for my successes is a reward.
But getting a plaque, and then being asked to share my funnel blueprints as a lead magnet for other ClickFunnels prospects - while I’m continuously paying for the tool, and paying the application fee - for free?
Sorry, it’s just not my cup of coffee.
Again, I do think there’s some value in joining the Two Comma Club.
For example, if you want to reiterate your accomplishments as an entrepreneur and use that as a reason why people should buy your products, pay for your services and/or courses, an award like this one can be handy.
People see a McAfee antivirus logo on your website, and they feel more protected.
You get an SSL certificate, and your customers see the neat green padlock of trust, and they’re more willing to give you money.
It’s a psychological thing.
But if you’ve been doing fine so far, or you want to grow through networking, then joining the Two Comma Club is absolutely useless.
There are much better ways to do it, and I’ll talk about it in a sec.
Thirdly, one of the main reasons why I’m not a fan of The Two Comma Club is because you approach it wanting to network with other entrepreneurs and build a community.
But the only way to do it is, as Syed Azmi explains, by keeping track of who won the award and manually connecting with those people.
You won’t get an introduction to other entrepreneurs, if that’s what you were looking for.
And for me, that defeats the purpose of “joining an elite community” that is neither elite, nor a community. It’s just a wall ClickFunnels can use to prove that their software works.
Finally, the idea that you have to pay them an additional fee to get the reward is just ridiculous.
On average, it took them 2-3 years to earn their first million with ClickFunnels.
So let’s say you’ve been using ClickFunnels for 2 years.
If you’re paying the $297/month subscription (and you have to pay this one if you want to use email marketing automation so your funnel increases your sales), that means that over the course of 2 years, you’ve put $7,128 in their pocket.
And they really can’t give you the plaque for free?
Look, you know I’m not biased. I appreciate Russell Brunson’s business savvy.
But this little endeavor?
It’s just fueling the fire for all the articles asking if ClickFunnels is a scam (spoiler alert: it’s not).
If you want to connect with like-minded entrepreneurs and pick up growth hacks, consider Indie Hackers.
It’s Product Hunt’s community for entrepreneurs, online business owners, and people who want to turn their side hustles into full-time jobs.
There’s a great diversity of thinking, and nowhere are you asked to buy a product or pay an application fee.
At the same time, you can connect with other entrepreneurs.
No, the majority of them aren’t millionaires (yet), but there are some, and they are always happy to provide advice.
Alternatively, you could pay for an entrepreneur’s course, and join their private community.
The majority of them offer such things, and I’ve reviewed the work of dozens of online entrepreneurs.
They mainly deal with online marketing, and other people taking the courses have similar interests so it’s a decent networking opportunity, in addition to picking up the skills you need.
I’ve covered plenty of ClickFunnels alternatives in my ClickFunnels review, so I invite you to check it out.
However, the main ClickFunnels alternative I’d like to show you is systeme.io.
Similarly to ClickFunnels, systeme.io is an online sales funnel builder.
But unlike ClickFunnels, systeme.io is also an all-in-one marketing platform.
You can choose templates for your website, landing, and sales pages.
There’s no need to reinvent the wheel or hire a web designer; just pick a template, and customize it.
You’ll also be able to run your entire business on systeme.io, which includes:
Our customers already generated over $11,000,000 in sales, and we’re just getting started.
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