🚀 From a $15k year to a $100K success story: How Megan Griffith built an ADHD-friendly business with systeme.io

Megan Griffith success story thumbnail for systeme.io, showing her transition from a $15,000 year to a $100,000 ADHD-friendly business

💼 Meet Megan Griffith

Megan is a "Shame Oracle," author, and coach who helps neurodivergent individuals heal from deep-rooted shame and reclaim their sense of capability. Her journey began with a simple blog after grad school. During the height of the pandemic, while at home with a one-year-old, she decided to turn her love for writing into a source of financial stability for her family

After several iterations of her brand; ranging from "Healing unscripted" to "The chaotic entrepreneur." She eventually consolidated everything under her own name, Megan Griffith. Today, she is the author of the book "Welcome to ADHD" and is currently working on a second illustrated volume, all while helping her community work with their brains instead of against them

😫 The challenge: The mental load of managing a complex setup

Before discovering systeme.io, Megan’s business was a technical nightmare. Juggling multiple platforms for different tasks was not only expensive but mentally exhausting for someone with ADHD

"Before systeme.io, my business was held together by duct tape and a prayer," Megan admits. "I was hopping between WordPress, ConvertKit, Calendly, and several other tools. It was brutal. My brain would just shut down when presented with a tech problem, and trying to remember ten different passwords and websites was a constant struggle"

She felt trapped in a "functional freeze," spending more time fighting her software than creating content. She needed a way to centralize her funnels, emails, shop, and courses to reduce the mental load and prevent burnout

💡 Finding the all-in-one solution

In March 2024, Megan found systeme.io. The impact was immediate, a "rainbow explosion" for her brand that allowed her to be as omnipresent as she wanted to be without the hustle-culture grind

"What I love about systeme.io is that it is very ADHD-friendly. Everything is right there in one spot. You don't need to remember a bunch of websites. It’s been a total game-changer for me"

She started by recreating her website and quickly integrated advanced features she couldn't manage before. The simplicity of the platform allowed her to design a colorful, intuitive world for her clients without needing to be a "tech person"

🗺️ Their blueprint: The global summit & AI integration

Megan’s strategy focuses on omnipresence and reducing friction for her clients, who often face the same executive function challenges she does

The blueprint:

A 4-step marketing strategy blueprint for Megan Griffith, showing the flow from social media visibility to digital product sales on systeme.io
  • Social media visibility: Megan uses TikTok for rapid growth (where she went viral and reached over 300,000 followers) and YouTube to build deep trust through long-form video content

  • Written nurture (Substack): She uses Substack to nurture her community through writing, her most natural form of communication

  • The $15 discovery call: To ensure her ADHD clients don't forget their appointments, she charges a $15 booking fee. On the systeme.io thank you page, she immediately provide 15 coupon for her shop, turning a simple discovery call into a potential sale

  • "Solo cup" tagging: To segment her email list, she uses the analogy of colored party cups. Each tag tells her exactly what the client opted-in for, ensuring they only see content that is relevant to them

  • Digital shop & "Goodie bags": Megan sells autism and ADHD discovery binders and hosts "Goodie bags" (summits replays and bonuses) within the systeme.io course portal

🚀 The results: From instability to financial freedom

Since centralizing her business on systeme.io, Megan’s growth has been remarkable:

  • Exponential revenue: She went from $15K in her first year to $45K in her second, reaching the $100K milestone in her third year

  • Mastered vitality: She successfully funneled her 300,000 TikTok followers into a stable, engaged email list

  • Personal agency: "The biggest gift is feeling capable again. I made choices, I said things, people gave me money, and I made their lives better. It gave me a sense of agency back"

  • Total flexibility: After having twins, Megan was able to use her automated systems to maintain her business with more "wiggle room" and movement, working around her family's needs

❝If I could describe systeme.io in one word, it would be supportive. The software becomes invisible so you can just do your work❞

— Megan Griffith, Author & Shame Oracle

✨ Want to build your own success story?

Megan’s advice to those sitting on the edge of their seat is simple: your perspective matters

"It doesn't matter how saturated the market is or if you're bad at it at first. What matters is that you exist and you have every right to take up space. There are people who will be so grateful that you stood up and said: 'Hi, my name is Megan, and here is how I can help'"

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