The 12 Best Tools to Create, Record and Sell Your Online Courses

Launch Your Online Business in Just 7 Days

You need the right tools and software to become one of the top online course creators in your niche and have students flocking to your courses like bees to honey.


With so many options on the market, where do you start?


In this post, we’ve compiled a list of the best tools and software to help you create online courses.


Ready? Let’s begin.

1. Choosing the right tools and software for your online courses

When choosing the right tools to create and sell online courses, there are certain considerations to take into account.


Ask yourself questions like:

  • Will it meet my specific needs?
  • Is it easy to use or set up?
  • Does it provide value for money?

With these questions in mind, we’ve created a list of tools that could be ideal for you when creating online course content.

2. Physical tools to help you create your online courses

There are numerous physical tools like cameras, webcams, and microphones with which you can make course materials.


Let’s take a detailed look at their features, pricing, and drawbacks.


Please take note that prices are subject to change.

2.1. Best video recording tools

Incorporating video lessons in your courses can help learners improve their knowledge retention, and speaks to different learning styles of visual and auditory learners.


When recording videos on your computer, we recommend using cameras with a high resolution — better visual quality can improve the perceived value of your courses.


Below are our top 3 camera picks for your online courses:

2.1.1. Logitech Brio 4K webcam ($159.00)

Logitech Brio 4K webcam

Logitech Brio 4K webcam

We start off our list with the Logitech Brio 4K webcam.


It’s suitable for online course creators who want to do video recordings or live videos at their desks.


It allows you to create high-quality recordings in any lighting with frame rates of up to 90fps.


Its notable features include:

  • Dual omnidirectional noise cancellation mics for clear audio
  • A USB type C port that must be connected to your computer to work
  • 4K HD resolution that lets you capture each detail more crisply in color and you can also record 1080p videos at 60fps
  • Various mounting options, including a tripod mount

The Logitech Brio 4K webcam made it to our list because it’s ideal for creating video lessons and works well for live online teaching on platforms like Zoom.

2.1.2. Canon EOS Rebel T7 DSLR camera ($479.00)

Canon EOS Rebel T7 DSLR camera

Canon EOS Rebel T7 DSLR camera

The Canon EOS Rebel T7 can be a superb asset for your video lessons, because it’s easy to use when making videos for your courses, even if you are a novice.


This camera is great for videos that don’t require a lot of movement.


It captures full HD video (recorded in 1080p at 30fps). Slow motion is also included at 720p/60fps.


Other features include:

  • 24.1 megapixel CMOS sensor
  • 100-6400 ISO range that lets you shoot videos in just about any light
  • Built-in wireless connectivity

In terms of audio, this camera has no built-in microphone input, so you’ll be unable to plug in an external mic. Also, the autofocus works great for images but not so well with videos.


The Canon EOS Rebel T7 camera made it to our list because it’s reasonably priced, and offers additional benefits for course creators, such as built-in wifi.

2.1.3. Panasonic Lumix G7 mirrorless camera ($597.99)

Panasonic Lumix G7 camera

Panasonic Lumix G7 camera

Our discussion on the best cameras for online courses comes to an end with the higher-priced Panasonic Lumix G7 camera.


Used by a popular content creator, Glen Reed, this camera is ideal for live streaming.


Here are some features of the Lumix G7:

  • 3.5-millimeter external microphone port which is great for plugging in an external mic for higher quality audio
  • 4K QFHD video recording at 2160p ensuring crisper detail for your videos
  • 16-megapixel micro four-thirds sensor which is great for producing good quality videos
  • High-visibility viewfinder even under direct sunlight

One drawback to this camera is that it comes with a learning curve owing to its many settings, and autofocusing is less than ideal.


All in all, if you want to take your video lessons to a whole new level, this is one of the best cameras out there.


Plus, it’s smaller and lighter than traditional DSLR cameras.


With cameras under your belt, let’s look at which microphones will give you high-quality audio when creating course material.

2.2. Best microphones for audio recordings

EPOS found that 35% of students surveyed felt frustration and annoyance as a result of bad audio.


For this reason, it's best to use an external microphone to create content rather than your computer’s built-in microphone for optimal audio quality.


Listed below are 3 of our best picks for microphones:

2.2.1. Tonor TC-777 USB microphone ($29.99)

Tonor TC-777 USB microphone

Tonor TC-777 USB microphone

The Tonor TC-777 microphone is a cardioid condenser microphone.


Condenser mics are great for picking up nuanced or delicate sounds. It comes with an adjustable pop filter, and a tripod stand with folding feet.


This mic is ideal for voice-over recordings or first-time course creators looking to get good quality audio for their lessons at a competitive price.


Here are some of its features:

  • Driver-free, plug-and-play mic with a USB 2.0 data port
  • A cardioid pickup pattern that lets you capture clear sound directly in front of the microphone
  • A shock mount that you can unscrew and attach to a boom stand

One downside to using this microphone is that it has no headphone output or a mute button.


It requires no assembly or external accessories and is compatible with both Windows and macOS.

2.2.2. Blue Yeti USB microphone ($103.99)

Blue Yeti USB microphone

Blue Yeti USB microphone

The Blue Yeti is a plug-and-play microphone that produces the best sound when you lean in closer to it.


It’s ideal for course creators looking to do table-top recordings.


You can also remove it from its base and mount it on a mic stand or shock mount.


It has 4 distinct pickup patterns:

  • Bidirectional
  • Omnidirectional
  • Flexible cardioid
  • Stereo

Besides its 4 sound options, the Blue Yeti also comes with audio controls for:

  • Instant mute — Use the instant mute button when you take a break from recordings
  • Pattern control — To control the direction from which your mic picks up sound
  • Headphone volume — To easily adjust the volume of your headphones
  • Microphone gain — To adjust your microphone’s sensitivity using gain control

One drawback to the Blue Yeti is that you’d have to purchase separate accessories like a mic stand or boom arm.


The Blue Yeti made it to our list because it has so many useful features and offers studio-quality recordings at a reasonable price.

2.2.3. Shure SM7B dynamic microphone ($399.00)

Shure SM7B dynamic microphone

Shure SM7B dynamic microphone

Last on our list of recommended microphones is the big-budget Shure dynamic microphone that uses XLR connectivity and comes with a detachable windscreen.


It’s ideal for course creators who want more control over their audio quality, as exemplified by Youtuber, Lane Sebring.


Some of the features of the Shure SM7B are:

  • Advanced electromagnetic shielding to defeat hum from your computer monitor and other studio equipment
  • A cardioid pattern that rejects off-axis audio and ensures you capture good sound exactly as you want it
  • Air suspension shock isolation to remove breathiness and mechanical noise

It’s important to note that since this mic needs 60dB of gain to give you a warm and balanced tone, you may need to get a Cloudlifter device.


The SM7B made it to our list because it caters to any or all of your audio needs to produce high-quality audio recordings.

2.3. Best lighting options for content creation

Camera? Check. Microphone? Check. What about your lighting setup?


Adequate lighting is essential in course creation and can make a world of difference to the quality of your finished product.


As such, we’ve lined up the best and most affordable lighting options for a studio setup in addition to a simple tabletop setup.

2.3.1. The Sensyne Selfie 10-inch LED ring light ($29.99)

Sensyne Selfie LED ring light

Sensyne Selfie LED ring light

Let’s start our list with one of the best tabletop options for your lighting — the Sensyne Selfie ring light.


The ring light is easy to set up, has intuitive instructions, and goes well with a phone (Android and iOS) or camera setup.


It’s best for novice course creators launching their first course or those that want to record video lessons with a simple lighting setup.


Some of its features include:

  • An adjustable portable tripod stand (15.7 x 50 inches) that’s short enough to fit on your tabletop
  • 3 color modes: Cool white, warm yellow, and daylight
  • Brightness levels that you can adjust from 0% to 100% for each mode

Though the tripod extends to 50 inches, it’s not ideal or tall enough for doing recordings while standing.


This specific ring light made it to our list because it has more lighting options compared to a typical selfie ring light.

2.3.2. Raleno 2-pack LED video light kit ($159.99)

Raleno 2-packs video lighting kit

Raleno 2-packs video lighting kit

The Raleno lighting kit is a 2-pack LED video light kit with a color rendering index (CRI) of above 90. It’s best for online course creators who want to live stream with a 2-point lighting setup, facing the camera.


Here are some of its features:

  • 2 adjustable light stands that extend from 19 inches to 75 inches
  • Bi-color and dimmable 3200K-5600K color temperature settings that offer you varying levels of coloration
  • Brightness levels that you can adjust from 0% to 100% depending on your needs
  • A standard hot-shoe mount that you can easily mount onto your DSLR camera, tripod, or camcorder to record video content

If you want more versatility in your lighting options, this is a great option; from varied coloration to a standard hot shoe mount, you can switch up your recordings as much as you want.


So, what’s next on our list?

2.3.3. Fovitec 3-light fluorescent studio lighting kit ($189.95)

Fovitec 3-light studio lighting kit

Fovitec 3-light studio lighting kit

If you want to step up your lighting game, check out the Fovitec 3-light studio lighting kit.


This video and photo lighting studio kit is ideal for course creators who want to do online tutorials and live stream their courses.


It comes with features such as:

  • 11 45W energy-efficient 90+ CRI bulbs that offer a color temperature of 5500K, which works well for optimal daylight clarity
  • 3 light stands with a height of 7 foot, 6 inches that makes it easy to record while standing
  • 2 five-socket fluorescent fixtures and 1 single-socket fluorescent fixture with 20 x 28 inch softboxes each
  • A boom arm that’s designed to hold the single-socket fixture and extends up to 4.5 feet, which is great for overhead lighting

Though the Fovitec 3-light kit is a great lighting setup, assembling the softboxes is rather difficult and time-consuming.


It made it to our list because it offers maximum versatility with a 3-point lighting setup.


Now that you have a clear idea of which video and audio recording tools you can use, let’s get into software recommendations ideal for your courses.

3. Software tools to help you create your online course

As with physical tools, software tools play a significant role in the quality of your final output when creating online course materials.

3.1. Best video editors for your online course

Video editing is a necessity in that you're able to piece together raw footage to create a smooth flow, remove unwanted footage, and add effects — to name a few.


We want to share our picks of premium video editing tools as well as their pros and cons for a better understanding of the tools.

3.1.1. Camtasia Studio

 Camtasia logo

Camtasia logo

Camtasia doubles up as a screen recording and video editing tool. It’s perfect for novice course creators.


They boast a wide range of features that allow you to:

  • Easily add, trim, remove, or move sections of video or audio with their drag-and-drop editor
  • Import video, audio, or image files from your computer or cloud storage and add them to your recordings
  • Choose from over 100 transitions to improve the flow of your videos
  • Access a library of royalty-free music and sound effects to place into your recordings

Camtasia has 4 pricing structures:

  • Individual — $344.99/user
  • Business — $344.99-$274.89 depending on the user count
  • Education — $246.91-$218.65 depending on the user count
  • Government & Non-profit — $309.33-$247.27 depending on the user count

When you purchase Camtasia, you pay a one-time fee to permanently own the version you bought. Upgrades are available at a reduced price.


Below are Camtasia’s pros and cons:

Pros

  • Intuitive user interface
  • Support for YouTube, Vimeo, and Screencast
  • 30-day free trial
  • Available for both Windows and Mac

Cons

  • Upgrades aren’t free
  • Lacks advanced features compared to other video editing tools like Adobe Premiere Pro
  • It’s prone to crashes
  • The trial version includes a watermark image on produced videos

3.1.2. Adobe Premiere Pro

Adobe Premiere Pro homepage

Adobe Premiere Pro homepage

Adobe Premiere Pro is a time-line based video editing tool that allows users to edit footage from their cameras or phones up to 8K.


It’s suitable for course creators with advanced video editing skills.


As an Adobe Premiere Pro customer, you can:

  • Customize your animated graphics and titles
  • Create video captions automatically with speech-to-text software (14 languages)
  • Add voice-overs, audio clips, and more to your video files
  • Adjust color, contrast, and light in selected video clips (color correction)

Adobe Premiere Pro has 3 payment plans:

  • Monthly plan — $31.49/month
  • Annual plan, prepaid — $239.88/year
  • Annual plan, paid monthly — $20.99/month

Below are the pros and cons of this tool:

Pros

  • Advanced video editing tools
  • Integration with other Adobe apps and services like Frame.io, at no extra cost
  • It supports a wide range of formats like H.264, MPEG-2 and AVCHD
  • Compatible with both macOS and Windows

Cons

  • It has a steep learning curve
  • It crashes occasionally
  • Requires a high-end PC to use without a hitch
  • Exporting videos can be slow

3.1.3. Final Cut Pro

Final Cut Pro homepage

Final Cut Pro homepage

Last on our list is Apple’s Final Cut Pro video editing software. They offer you a wide selection of video editing tools and features.


As with Adobe Premiere Pro, this tool is ideal for online instructors with advanced editing know-how.


Here are some of their extensive features:

  • Import and edit everything from standard-definition to 8K videos
  • Easily detect duplicate video or audio clips in your project
  • Advanced color grading tools that support High Dynamic Range (HDR) video
  • 360-degree video editing
  • Closed captioning in various formats without using third-party apps

Final Cut Pro’s pricing is a one-off payment of $299.99 with free updates. On top of that, it comes with a free trial period of 90 days.


Like other editing tools, Final Cut Pro isn’t without its strengths and weaknesses:

Pros

  • It has many features and functionalities
  • You can use free Final Cut Pro plugins, like DataPop and mVertical, to expand your editing capabilities
  • You can tag clips with specific keywords to quickly locate them
  • You can edit footage from multi-camera shoots in real-time

Cons

  • Only available for Mac users
  • Steep learning curve
  • You’re unable to pull panels off into separate windows
  • Occasionally, rendering takes time

4. Best online course hosting software

The platform or software you choose to host your online courses is of equal importance to the physical tools you use for content creation.


We’ve lined up 3 of the best online course creation tools where we discuss their features, pricing, and more to narrow down on the best one for your business.

4.1. Systeme.io

systeme.io logo

systeme.io logo

Systeme.io is an all-in-one platform with various resources for creating and selling online courses.


One significant advantage to creating courses with systeme.io is that our built-in course builder also lets users create membership sites.


Here’s what online course creators can do:

  • Create your course with our intuitive drag-and-drop editor
  • Create sales pages and add your brand colors and fonts using our free templates
  • Provide timed or drip access to course content
  • On-site messaging where students can add comments that you can respond to, as well as email notifications
  • Sell course bundles to students at a discounted price
  • Create a recurring income with monthly subscription pricing

And more!

systeme.io’s course builder

systeme.io’s course builder

Besides an intuitive online course builder, systeme.io has additional resources:

  • Email marketing — Grow your student base with unlimited emails and an automated tagging system to increase sales
  • Affiliate marketing — Promote your courses through students who automatically become your affiliates when they sign up for your course
  • Website builder — Easily sell your courses by building a website with no coding experience and a free custom domain

We offer 4 competitive pricing plans (with space for unlimited students):

  • Free plan — $0/month for 1 online course
  • Startup plan — $27/month for 5 courses
  • Webinar plan — $47/month for 20 courses
  • Unlimited plan — $97/month for unlimited courses and students

4.2. Podia

Podia’s homepage

Podia’s homepage

Like systeme.io, Podia is an all-in-one solution for creating courses.


Podia’s online course features include:

  • Multiple-choice quizzes as a form of interactive content
  • Video hosting with unlimited video bandwidth on all their plans
  • Custom certificates for learners after course completion
  • On-page chat widget that lets you engage with logged-in course students

In addition to online courses, Podia lets customers sell digital downloads like ebooks, PDFs, and checklists.


You can also build an online community where you can charge for access to your courses.


Podia has 3 pricing plans that come with unlimited courses:

  • Mover — $39/month for up to 5,000 contacts
  • Shaker — $89/month for up to 15,000 contacts
  • Earthquaker — $199/month for up to 50,000 contacts

4.3. Teachable

Teachable’s homepage

Teachable’s homepage

Teachable, formerly Fedora, was created to help instructors transform their knowledge into world-class courses without any technical skills required.


Their features enable course creators to:

  • Create multimedia lectures, videos, and coaching sessions
  • Create a sales page with their power editor
  • Track sales and student insights on their dashboard
  • Use third-party forms and surveys to get student feedback
  • Generate more sales using a referral system

Teachable’s 4 pricing plans offer space for unlimited students and are as follows:

  • Free — $0/month for 1 admin user
  • Basic — $39/month for up to 2 admin users
  • Pro — $119/month for up to 5 admin users
  • Business — $299/month for up to 20 admin users

Teachable’s Basic plan includes a transaction fee of 5% on the sales you make. This is a significant drawback, especially for course creators that are just starting out.


Podia and Teachable are good options to help you create and sell online courses.


Out of these 3 options, we recommend systeme.io as the best platform to choose.


You’ll save more, can sell your courses through multiple channels (email, affiliates, website building) without needing integrations, and you can test our platform for free, forever!

5. FAQs for the best tools to create online courses

Do you still have more questions? Below are some commonly asked questions with simple, actionable solutions.

1. How do I create interactive online course content?

Interactive online courses ensure learners are active participants throughout the learning process.


Here are some ways to incorporate interactive elements or active learning in your course:

  • Include live teaching — This lets you interact with students in real-time, where you can have discussions and answer questions they may have
  • Use storytelling — This approach keeps students engaged, making it easier for them to retain knowledge
  • Create a learning community — You can use messaging apps like Slack to facilitate interactions between learners to enhance engagement
2. How do I make money selling online courses?

There are several methods you can use to sell online courses, and platforms like systeme.io make it easy to do so.


Let's take a closer look at some ways to monetize your expertise:

1. Subscription payments — Subscription payments turn customers into repeat clients, giving you a predictable recurring income

2. Email marketing — You can “sell” the first module of your course to email subscribers as a free lead magnet, giving customers an incentive to purchase your course

3. One-off payments — Charging a one-off payment for your course is effective, regardless of whether you’re selling a low-ticket or high-ticket offer. You can use countdown timers to make the offer more alluring

6. Conclusion

There you have it! Whether you want to live stream or capture good audio with a quality mic and top it all off with great lighting setups, our list gives you many options to choose from.


For the perfect platform to help you get started, we recommend systeme.io as the best option to create and sell your courses.


With our unbeatable pricing, intuitive editor, and advanced features that are fully integrated, there’s a lot you can achieve with us.


Sign up now and watch how easy it is to create your online courses with systeme.io, even if you’re a beginner!

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