AWeber Review — Is it the Best Email Marketing Software for You?

If you haven’t got time to go through the post, here’s a high-level overview of what makes AWeber a solid email marketing software, as well as some drawbacks:

Want to discover the nitty-gritty details? Stick around because this Aweber review is just getting started.

Aweber provides a host of tools built for a seamless user experience.

They continuously update their arsenal, and as it stands right now, it’s looking darn impressive.

A landing page is where all your traffic “lands”, and that includes both paid and organic traffic.

Landing pages are essential for the following reasons:

And you need them because landing pages are:

In fact, an optimized landing page can skyrocket your conversion rates by up to 300%.

Pair that with an ROI of email marketing that goes up to $45-$1, AWeber just couldn’t resist adding a landing page creator to its email marketing solutions.

The landing page builder features a drag-and-drop editor style, and comes with all kinds of templates in an intuitive user interface.

One of the centerpieces of AWeber's efforts to make email marketing easily accessible to all targeted demographics.

The email designer features a similar drag-and-drop email builder that AWeber uses for landing pages — but optimized for email building.

You have access to a library of templates, simply choose one and start making it your own with unique branding and content, it’s very user-friendly.

This would mean you’d modify an existing email template with the ability to change the layout, color, fonts, background, and a few other options.

This would get you to work 1-on-1 with a designer to have a customized email template built to fit your website or brand

If you’re the technical type, AWeber offers an HTML editor and a plain email editor for you to build emails from the ground up.

Also don’t discount AWeber’s smart designer, which is an AI-powered tool designed to automatically create email templates by scanning a website:

You’ve probably heard of Canva, but for the uninformed, Canva is for people and teams wanting to design absolutely anything.

AWeber users have access to all those Canva resources right into the email builder and the integration is seamless.

Tags are a method provided by AWeber for customer relationship management (CRM).

They are essentially keywords or phrases that you can assign to certain groups of your subscribers to quickly identify key aspects about them at a glance.

You can also use tags to assign certain actions for subscribers like different email marketing campaigns.

This is AWeber’s way of saying: Every subscriber is unique, treat them that way!

Segments for your subscriber list differentiate groups based on certain activities and information:

Segmentation would allow you to send curated emails to distinct subscribers at the right time — AWeber’s autoresponder functionality shines here.

What’s cool is that you can create segments on your own other than just sticking to the default ones that AWeber provides:

Be careful though, people are really divided about web push notifications and they can come across as annoying.

It’s understandable, some people dislike pushy marketing and we all hate feeling invaded.

Weigh your options on this one, and if you ended up going through with it, just make sure you’re as subtle and easygoing as possible in your messages.

AWeber is an email autoresponder at the core but has grown so much over the years and developed a lot of tools.

We have covered all the main features that AWeber advertises, but there are still more that deserve some time in the spotlight.

Using the RSS feeds mentioned earlier, AWeber lets you automatically email messages containing highlights of content on your blog to subscribers.

This is called blog broadcasting, and it helps build social proof between your brand and customers.

It also increases customer retention and customer lifetime value (CLV).

AWeber achieves this via integrating blog broadcasting into your newsletter, and you can control it through your messages’ control panel.

Since AWeber is targeting individuals and small businesses, it cuts out on a lot of high-end features that other complete email marketing software provides.

But, the platform’s way around that is by playing nice with others, and by nice we mean that AWeber integrates with 750+ platforms and apps.

And if you count the number of options that Zapier opens out, that number reaches well over 1,000 integrations.

Now, is that optimal? Depends on who you ask.

Does it count as a positive that AWeber doesn’t leave you in the dust for certain features? Absolutely.

And you’re done, that’s how easy it is to import a subscribers list in AWeber.

Perfect for those starting out looking for a risk-free option.

For small businesses and entrepreneurs, the price varies based on the number of subscribers you have.

Here are the main features included in the AWeber Pro plan:

And more.

Here are the main differences with the Free plan:

Both plans give you access to 24/7 customer support that includes phone, email, and live chat support.

When researching this detailed AWeber review, these questions were repeated a lot.

So, let’s find their answers.

Yes, you can launch full email marketing campaigns with AWeber.

To run your own affiliate program to your email list like on systeme.io? No.

To join their affiliate program and market their platform or send affiliate links through emails? Yes.

According to Markletic, AWeber has more than 1 million customers worldwide.

But that total includes paying customers and their subscribers’ lists. The more accurate figure is around 120,000 paying customers — which is still very large.

Yes, you can pause an AWeber account at a reduced rate that the platform has set. Currently at $4.99/month.

This will help store all of your customer data with AWeber until you’re ready to start working with them again.

You can:

No software is perfect.

That’s why we’ve got a list for you to expand your reach and make an informed decision when choosing an email marketing software for you and your brand.

All the advanced email marketing tools you could possibly want, like automated campaigns, split testing, templates, different types of builders, funnels, and more.

If you’re looking to launch your online course, systeme.io has got you covered. You can build a course site with no technical knowledge required.

A modern and beautiful drag-and-drop editor with lots of templates that will get your website and blog up in no time.

Turn your loyal customers into a unit of specialized marketers that work for bringing you conversions around the clock.

Tap into cutting-edge tools like advanced marketing automation rules, advanced analytics, visual builders, automatic lead capturing, assigning auto access to prospects, and more

But the best part about systeme.io is our competitive pricing.

We don’t cut important features like split testing from our Free plan; you can send unlimited emails and unlimited blog posts.

In fact, your free account has all the features you need to fully launch and scale your email marketing efforts — And it’s free forever.

If you want help, our customer support team with an average response time of under 2 hours, is there for you every step of the way.

We’ll be focusing on the last two. Mailchimp offers 4 marketing plans:

Mailchimp’s pricing scales depending on your subscriber count. The above prices were for a total of 500 subscribers.

For transactional emails, Mailchimp uses a simple calculator to determine the price:

They do offer a free plan but it’s very limited and user experience (UX) can be better.

Similar to Mailchimp, the price for each plan varies based on how many subscribers you have in your list.

And the higher the price, the higher the number of features you unlock.

For the skim readers out there, here are some key takeaways from this review:

AWeber is a great platform for email marketing, but if you want to take your emailing efforts to the next level, choose systeme.io.

We offer the most advanced features for the best price — everything you need all wrapped up in one package.

Simply sign up and watch your emails fly!

Cheerio!