Is Wix's Email Marketing Worth it? Everything You Need to Know

It’s also important to note that you can only access the email marketing dashboard after creating an email campaign.

These bullet-listed features are not all Wix has to offer.

Let’s examine their other features a little further.

Going into more detail, Wix Ascend is Wix’s marketing and customer management suite, with multiple tools to help you:

Besides email marketing campaigns, Ascend also offers you:

And many more.

As a bonus, if you don’t want to add your list manually, Ascend also lets you bulk import contacts by uploading a CSV file or connecting your Gmail account.

Wix’s email editor works similarly to their website editor.

This drag-and-drop editor allows you to add:

Wix’s email analytics software allows you to track your email metrics in real-time to help you understand how you can improve your email campaigns.

The metricsthat are tracked include:

Although these metrics are important, Wix lacks one feature to bring it all together — email A/B testing, which is a real shame.

If you feel all of this is too much and you need some extra support, Wix allows you to find a Wix partner to help you, based on your style and budget.

These partners can be professional freelancers or an agency that you can get matched with in the Wix Marketplace.

The services they offer, include:

Wix does not get involved in disputes between partners and clients.

It's up to you and the Wix partner you hire to determine the costs and terms of your agreement.

Creating email marketing campaigns on a Wix website follows a fairly straightforward process.

Choose one of their stylish email templates and select what you want to promote.

Wix will automatically add the desired text and images.

You can continue to tweak your email or send it as is.

In more detail, this process will look as follows:

For A:

For B:

Lastly, you can also choose when to send your emails. Once you’ve selected Send and added your email confirmation code:

And you’re done!

As a bonus, here are 2 small tips to help you:

Now that we know the ins and outs of Wix’s email features, let’s see if the price tag is worth it.

The Connect Domain really says it all in the name.

It includes:

Unfortunately, you cannot remove Wix’s branding on this plan — only from the Combo plan and upwards.

Also, be aware that the Connect Domain plan is not available in all locations.

Each Wix plan adds more features as you scale, with the final VIP plan offering:

Each plan includes a custom domain, 24/7 customer support, SSL certification, and a 14-day money-back guarantee.

You can get a 1-year free domain voucher with any plan except the Connect Domain plan.

The Basic plan offers you:

The Professional plan offers more of the same features, whereas the Unlimited plan offers an unlimited amount of features, excluding videos, which cap at 15 a month.

You can also use the full Ascend suite’s features, such as the Video Maker, Contacts Manager, and Price Quotes, but these are limited if you’re a free email user.

(Wix Ascend pricing source information gathered from Site Builder Report)

In short — yes. All you need to do is sign up and no credit card details are required!

This plan is completely free forever and includes the following:

This plan also comes with free web hosting, which is automatically set up once you’ve published your website.

For access to online payments, Google Analytics integration, and the removal of Wix branding, you’ll need to subscribe to a Premium plan.

With features, pricing, and a how-to guide under your belt, do you think Wix is for you?

Let’s find out.

Wix is ideal for:

Wix is not ideal for:

If you want more freedom with your email campaigns, we have an alternative that might just help.

Introducing the new kid on the block — systeme.io!

With us, your email list is also automatically integrated with our sales funnels, affiliate payment structures, and course sites.

With our boatload of tools, you might think the price would be just as large, but let’s show you how little it really costs.

Our Free plan is free-forever, requires no card details to get started, and includes:

Each of our paid plans scales as your business grows:

If you decide to subscribe to our annual plans, you’ll also get a 30% discount and free web migration for each paid plan.

If you’re a newbie in the email marketing world, Wix might seem like a great choice — just be aware that you cannot migrate data from your Wix website elsewhere.

If you want a stronger host for your site, you’ll need to start from scratch on another platform.

But don’t let that scare you off from creating excellent email campaigns — instead, let systeme.io be your guide.

Our web and email templates are built to entice an audience with eye-catching designs.

Are you ready to see what we can do for your business? Sign up today and find out!