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Do you need powerful software to host your webinars?
With so many different web hosting software platforms to choose from, it’s tricky to find one that’ll offer you everything you need (and more).
In this review, we’ll take an in-depth look at a web hosting platform that’s quickly making a name for itself in the world of digital marketing — EverWebinar.
By the end of this post, you’ll know exactly which software is best suited for your brand, or if there are better ones available on the market.
Let’s get started, shall we?
First, let’s start with some statistics: Research shows that one webinar can generate between 500-1000 leads which shouldn’t come as a surprise if you’re well versed in webinar conversion rates.
So it's not surprising that the webinar market is as saturated as it is with competing Web Hosting Platforms.
EverWebinar is no different.
EverWebinar allows you to pre-record webinars for your audience — this is quite nifty if you’re in a time crunch or want to perfect your performance.
Through these webinars, you can build a large audience, turn them into leads, and turn those leads into sales.
What’s also fascinating is that these automated webinars come with advanced features that make it look like a live webinar!
Enabling viewers to actively participate by chatting or commenting throughout the webinar adds to the functionality of this feature.
EverWebinar is available to everyone.
However, there certainly is a group of businesses and individuals who would highly benefit from using EverWebinar.
These businesses and individuals include:
From huge companies to individuals looking to secure a larger target market, the practice of marketing your brand through webinars is something that’s available to a variety of businesses.
Now that you understand the basics of this incredible web hosting platform, let’s take a look at how you can use it.
Becoming acquainted with software can be tedious and overwhelming.
So, to help you with this, we have formulated a short step-by-step guide to get you acquainted with EverWebinar.
First, you’re going to create a webinar script — this is pretty much the content of your webinar.
Although you can “wing it”, putting together an engaging webinar script is much more effective and can set you up for success.
Now that you have your script, you need to record your live webinar.
If you already have a prerecorded video, then you’re one step ahead! Simply upload it to the platform, and you’re nearly done.
Be sure to enable the live chat feature to allow your audience to ask questions throughout the webinar.
Pick a catchy headline for your webinar that’ll give your audience an idea of what you’ll be speaking about.
Add any promotions or specials that you might have. (This is optional but really good for business.)
Schedule your webinars to play at any time. The freedom is yours!
Choose your local time zone, or look at international time zones to suit other audience members.
The only thing left to do now is to set your webinar to live (yay!).
Follow these 6 steps, and you’ll have a working webinar.
This means that you can sit back and start promoting your webinar to your audience — we recommend you use email marketing to do that!
Automated webinars are a powerful form of digital marketing.
Nowadays consumers prefer to interact face-to-face with a brand. Your marketing acts as the foundation of your brand’s success.
This means that you’ll need to practice as many proven methods as you can to achieve success for your brand.
To achieve success, it’s crucial to understand the strategies and tools you need to optimize your sales performance.
Hosting a webinar is one of the best strategies, and having web hosting software is one of the best tools.
It’s the easiest and most direct way to speak to potential customers on a global scale.
Your audience is EVERYTHING.
They are the backbone of your business and using webinars as a marketing strategy directly stimulates that backbone.
More specifically, consumers want video marketing.
Studies show that using video marketing can increase your leads by 66% per annum — that’s a huge number.
There is, however, one crucial element missing: It’s not live — making it less personal.
Google also confirms that a striking 6 out of 10 people prefer to watch online videos over TV.
All this information comes down to one simple thing: Most people enjoy watching videos more than anything else.
Automated webinars are like videos but 10 times better because you’re connecting with your audience on a personal level.
So, if you want to grow your audience, boost your leads, and increase your sales — start Web Hosting today!
Let’s move on and discuss what tools EverWebinar has to offer.
EverWebinar's landing page designs
Landing pages are a crucial component of lead generation. These are static pages that are rich in call-to-action features (CTA).
The primary aim of a landing page is to turn your audience into leads and, fortunately, EverWebinar makes building landing pages a simple affair.
What makes it even simpler is that you have the option to choose from their numerous pre-designed templates.
Gone are the days of coding or sitting in front of YouTube trying to find tutorials to help you out!
Their templates are also up-to-date with neat, modern styles to appear attractive to your audience and keep up with appearances.
EverWebinar's analytics page
If you’re going to host a webinar, you need to track the performance of your webinars, right? Right.
Well, to judge the success of your webinars and continue to improve your hosting skills, you’ll need to take note of the following analytics:
By using EverWebinar’s neat, clean, and easy-to-navigate analytics features, you can easily answer those questions and examine where improvements need to be made.
EverWebinar's dynamic attendee settings
EverWebinar offers you the opportunity to set visible attendee numbers.
While this may sound like an odd concept, the idea is to make attendees feel as if many people are watching with them, even if they’re by themselves.
The benefit is that the herd mentality will kick in and may generate some more sales.
With EverWebinar software, you can make it appear to your attendees as if there are periodically between 600-700 audience members in your webinar.
This is especially ideal for smaller businesses that are trying to build up a large audience.
EverWebinar's scheduling system page
What’s the point of having a live webinar when half your audience is leaving to go to work or having dinner?
Well, with EverWebinar you have a lot of flexibility to schedule your webinars.
You can have them play at any time (preferably according to your target market’s free/off time for maximum results).
This is an extremely convenient feature.
The key to using it correctly? Know your audience!
To encourage communication between you and your attendees, you can pre-record questions and answers to pop up in the chat during your webinar.
This way, you’re still answering any potential questions your audience may have without having to be live in the webinar.
But wait — what if an attendee asks a live question?
Don’t stress! EverWebinar will alert you via email, and you can answer them!
EverWebinar allows you to integrate as many different tools as you’d like.
The odds are that you practice email marketing for your brand — if you don’t, we recommend you start!
Email marketing can greatly benefit your business through skyrocketing sales and making personal connections with your leads and customers alike.
A way you can increase the number of subscribers you have is by sending new webinar registrants straight to your emailing list!
This helps you develop other facets of your digital marketing too.
Another way you can make strategic marketing moves is by integrating different apps.
Fortunately for you, EverWebinar allows you to easily do this.
EverWebinar's email notification page
Solidify brand-to-consumer relationships (CRM) by alerting your registrants of upcoming webinars.
With EverWebinar, you can easily make this happen.
You can choose to send it either before or after the webinar — whichever tickles your fancy.
EverWebinar also has an SMS communication system for you to take advantage of.
And remember: The more you communicate with your audience, the better!
Want to add some pressure and create a product deadline?
Well, you can easily do this with EverWebinar by using the live sales alert feature.
This will let audience members see what other attendees are purchasing in the webinar and may encourage them to do the same.
(We’re using that idea of herd mentality here again.)
These alerts appear as pop-ups and can give your audience that extra nudge to make a purchase.
You can also showcase special promotions and product offers.
To make this strategy even more effective, add a countdown timer to show when your time-limited offer ends!
Now that you’re aware of all the fancy features EverWebinar offers, it’s time to talk about money!
Below are the 3 pricing structures EverWebinar has to offer.
EverWebinar's pricing options
Each option includes the following features at different price points:
The pricing options are as follows:
Don’t quite know which plan to choose (or even if you should choose a plan)?
Well, a simple pros and cons list is very helpful in making clear decisions by outlining what the consequences might be.
Time to weigh up the good and bad of EverWebinar.
Let’s compare, shall we?
If the cons have put you off slightly, not to worry. Below we have one of the best alternative tools for you.
While we could make a list of available options, why waste your time?
Below is one of the best alternatives to EverWebinar that’ll have you making webinars in no time, with some additional business features that may come in handy.
Heck, who are we kidding? They're most definitely going to come in handy!
Systeme.io is the platform that’ll make digital marketing a walk in the park for you.
With regards to web hosting in particular, this incredible SaaS provides you with an Evergreen webinar feature.
“What’s that?” you ask.
Well, simply put, Evergreen webinars are webinars that always remain relevant, regardless of when they were published.
They’re automated, which makes them ideal for most business owners.
Time to put on your Sunday best, host a live webinar, and recycle it as you see fit.
Because Evergreen webinars are automated, you can add a couple of tricks to make it look live.
“But how do you do that?”
Remember those live chat and sales alert features we spoke about earlier?
Well, systeme.io has them too!
Add these features to your Evergreen webinar to make it look live, and Bob's your uncle!
While this in itself is already an amazing alternative, what makes systeme.io stand out, even more, is that we offer the following features too:
Systeme.io is also a very affordable alternative to EverWebinar.
For $47/month, you have access to our Webinar plan that includes 10 Evergreen webinars with the added benefit of having everything else your business needs in one tool.
Perhaps you can’t be limited to 10 evergreen features, no problem! For as little as $97/month, you can get unlimited Evergreen webinar features with our Enterprise plan.
You can use systeme.io for every marketing aspect of your business, instead of relying on 10 different types of software.
While Evergreen Webinars is a higher paying feature, you can still access the other marketing tools for $0/month with our Forever-Free plan, so why not give us a try?
For a quick comparison, we drew up a table to show you the features you’ll have access to if you buy a subscription at EverWebinar in comparison to systeme.io.
Web Hosting is a wonderful way to get in touch with your audience and win over potential consumers.
A brand needs to understand who its target market is and using the right web hosting software can make this possible.
EverWebinar has a list of features that will have you well equipped to step into the world of webinars.
But if EverWebinar didn’t capture your idea of a “perfect web hosting platform,” the other available options are all respectively strong competitors.
Choose a platform that’s going to work best for you and your brand. One which you would be content with sticking to in the long run.
Web Hosting is quickly becoming the best strategy for successful digital marketing.
The question is: Are you going to hop on this fast-paced train and join systeme.io to grow your business?
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