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WordPress remains one of the most popular blog and website building tools available — 42.9% of all websites are built using their software.
Building a membership website on WordPress is a cinch. Founded in 2003, they’ve had years to build a robust software platform and work out the bugs.
Here are some other reasons why WordPress might be the best platform for you:
While this platform is a powerful blog and website building option, can the same be said for its membership capabilities?
WordPress is fundamentally a content management system (CMS) — this means that it’s built to help you create, publish, and manage content online without the need for a web developer’s help.
A normal WordPress website or blog is the simplest way for you to share your digital content.
A WordPress membership website is a little different.
Here’s a table comparing WordPress websites vs. membership sites:
As you can see, a membership site offers you more ways to make money online, as well as increase your audience engagement.
Let’s take a look at the pros and cons of WordPress membership sites and see if this platform lives up to its promise.
If you’re in a hurry, this section is for you.
Below, we’ve put together a list of the strengths and weaknesses inherent in WordPress, which you’ll have to deal with if you choose to use it to build your membership website.
Here are some pros and cons of using WordPress for a membership site:
Pros
Cons
Keep reading to dig into the details of WordPress’ membership features and find out if this is the right tool for you.
While many membership websites make use of a WordPress membership plugin, there are several built-in features that can help you accomplish the task.
The first membership feature provided on the WordPress platform is the ability to add password protection to your webpages and blog posts.
Here are some of the page settings that are available on WordPress:
Source: Kinsta.com
With this feature, you can create a budget-friendly membership website in 1 of 2 ways:
The first method isn’t ideal if you plan to have a fully-fledged membership site because you’ll waste a ton of time changing the settings and setting the password for individual pages.
The second option is better, but there is still an obstacle you’ll have to tackle — how to share the password with your members.
With a handful of members, it’s simple enough to send out an email, but once you scale, it becomes a more tiresome task.
You could use an email integration as a workaround, but email marketing tools don’t come cheap and integrations never provide a seamless user experience.
However, that’s not all that WordPress has to offer when it comes to memberships . . .
One of the biggest benefits of creating your membership website with WordPress is the ability to use a WordPress theme.
These will seriously speed up your membership website building time.
Here’s a list of some of the best themes you can use to build your own membership website:
Most WordPress themes, especially those that come with membership functionality, also come with a cost of their own.
When you choose a theme, you’ll need to consider the cost as well as which WordPress plugins you want to use.
If you want to build your membership for free, then stop reading and head over to systeme.io. You can create and launch your membership site in less time than it will take to finish reading this post.
If you’re still dead set on creating your membership website on WordPress, it’s worth considering a membership plugin.
These hyper-specific software add-ons are purpose-built to help you create a membership website that functions as you choose, without the limits of WordPress’ meager content blocking options.
With third-party plugins, you can:
And more!
We’ve created a list of the top 3 membership plugin options so that you can choose the right Wordpress membership plugin for you.
MemberPress logo
The most widely used membership plugin for WordPress is MemberPress — created in 2013, with its users having achieved over $1 billion in sales, it’s easy to see why it’s a popular choice.
With this WordPress plugin, you’ll get access to the following membership features:
However, premium WordPress plugins like this don’t come cheap. How much will it cost you to add MemberPress to your WordPress website?
MemberPress has 3 pricing options:
1. Basic plan for $279/year — 1 membership site with unlimited members
2. Plus plan for $449/year — 2 membership sites with unlimited members
3. Pro plan for $599/year — 5 membership sites with unlimited members
Unfortunately, there’s no free plan or free trial, just a 14-day money-back guarantee.
On top of the annual-only pricing, this makes the MemberPress plugin out of reach for small business owners.
Wishlist Member logo
Boasting more than 100,000 users strong, this WordPress plugin allows you to create online courses, launch a monthly membership and sell digital products online.
With Wishlist Member, you can also:
Wishlist Member has 2 pricing plans available:
1. Wishlist Member for $199/year — 1 website with unlimited membership levels and members
2. Wishlist Member + add-ons for $399/year — 50 websites with unlimited membership levels and members
Wishlist Member also doesn’t come with a free trial or free plan, just a slightly underwhelming 30-day money-back guarantee.
With an up-front cost of $199, it’s still outside of most people’s budgets.
WooCommerce logo
The final and possibly best WordPress membership plugin unites your website, membership site, and online store.
WooCommerce itself is a suite of different plugins that work seamlessly with one another.
WordPress’ WooCommerce Membership branch is where we’ll focus our attention for today.
With this simple membership plugin, you can:
This plugin is an obvious choice if you plan to use any other WooCommerce products, as they’re all built to work well together.
However, this plugin does not come with a lot of options.
There’s just 1 price ($199/year), no free trial or plan, and they have a 30-day satisfaction guarantee — marginally better than most plugins, but still not really an affordable option.
Keep reading to find out how to build your membership site with WordPress and the different options available.
As a WordPress user, you’ve got 2 ways to create a membership website:
Let’s take a closer look at each of the above-mentioned options in a bit more detail:
Option 1 — WordPress.org
Source: Barn2.com
If you’re new to online business and want to build your first membership site, then this is perfect for you.
Because WordPress.org is free, you’ll only need to pay for hosting, which starts at just $2.95/month, and a domain name that’s around $12/year.
Set up your own membership site by following these 3 steps:
1. Purchase web hosting and your domain name
2. Download and install WordPress software with your hosting provider
3. Start building your membership website and add password protection to your site or individual content pages
Source: Kinsta.com
Your membership site will probably end up looking like the test example at the top of this section.
Option 2 — WordPress.org + a membership plugin
Source: ZenBusiness.com
The most flexible and highly-recommended WordPress solution for membership websites is combining option 1 with a WordPress plugin.
While this option is the most flexible and membership feature-rich, it’s also the most expensive (at least $246/year), even if you choose the cheapest plugin we’ve suggested.
Membership websites like ZenBusiness (previously known as Fizzle) use this method to serve their community.
There are other plugins that might cost you less, but they won’t be as user-friendly or provide the support you’ll get from our selection.
Installing these plugins is also pretty simple from the WordPress dashboard — all you need to do is:
1. Download the plugin zip file to your computer
2. Log into your WordPress dashboard. Select “Plugins”, then click on “Add new” and upload the plugin zip file
3. Select “Install” and then click on “Activate plugin” once the installation is complete
Do these options still seem a little expensive or unnecessarily complicated?
We agree — that’s why we created systeme.io!
systeme.io logo
Wave goodbye to overpriced membership solutions and complicated workarounds when you sign up for a systeme.io account.
Our powerful all-in-one software will help you build an entire membership business with our user-friendly membership and website-building features:
Systeme.io makes membership website building so easy, you can create one in a matter of minutes.
Use our combined membership site and online course builder to start creating restricted content for your members.
Here’s our simple 5-step process:
1. Login to your systeme.io account, select “Products/Sales” and then click “Courses”
systeme.io’s Products/Sales menu
2. Select “Create new course”, complete all the details of your membership site, and then click on “Save”
systeme.io’s membership creator
3. Use “Add module” to create different sections within your restricted content
4. Use “Add lecture” to add different pages to your membership site
systeme.io’s membership webpage creator
5. Select “Add student” to manually add new members to your membership website
systeme.io’s manual member enrollment
With WordPress, building a membership site that creates a reliable, recurring revenue for you can be complicated.
Plus, it will cost you at least $246/year for the more advanced membership features.
With systeme.io, you can build your first membership site for free!
systeme.io’s pricing plans
Unlike other membership-building tools, systeme.io offers a completely Free plan that never expires and isn’t limited to our most basic features.
Without paying a cent, you’ll get access to:
And more!
To access more of these features, and advanced tools like evergreen webinars, you’ll need to upgrade to one of our other plans — the good news is that they’re infinitely affordable.
With systeme.io, you won’t need to pay for plugins or integrations.
You’ll never pay more than $97/month for unlimited access to literally every one of our features.
Where else can you build unlimited memberships at this price point?
If you’re still uncertain about WordPress memberships (and whether you should work with their platform), keep reading to discover the answers to your burning questions.
The complicated WordPress membership options and extensive plugins also left us scratching our heads.
These frequently asked questions (and answers) should help you satisfy any lingering doubts.
No, not with WordPress alone. You’ll need to install one of the membership plugins that have membership areas as one of their features.
Here’s a list of some of the best options to achieve that:
However, many of these plugins are expensive and might not deliver the interactive chat capabilities that systeme.io can at $0/month.
There are a couple of important differences between WordPress.com and WordPress.org:
WordPress.com does include a few more features compared to WordPress.org, most noticeably creating a kind of paywall.
Unfortunately, it also comes with a price ($15/month, billed annually), and without the convenience and flexibility of building and maintaining a website on your own using just the software itself.
Yes, but you’ll need to pay $180/year ($15/month billed annually) for the Pro account, plus at least $12/year if you want a domain name that is your own and sounds professional.
The process of creating your membership website with WordPress.com is also a little more complex:
1. Purchase a WordPress.com Pro account and sign in
2. Add your domain name to the native hosting
3. Start building your WordPress site
4. Implement one of the available membership templates
5. Use the premium content block to make some content available for members only
6. Implement one of the available membership plugins to get more advanced features
Yes!
If you can get enough members to join and retain them as members, you can make some serious cash.
One of the best examples of this is the LinkedIn Learning (formerly Lynda.com) membership platform.
Before the name change, they were making over $200 million/year by charging just $25/month for membership. They now charge upwards of $29.99/month and have over 27 million users.
If you create an enticing and interactive membership, charge $10/month, and grow to 1,000 members, that’s an easy $10,000 every month. The odds are in your favor here.
Building WordPress membership websites isn’t difficult, but without membership plugins, you’ll battle to grow to the point where you can make a recurring income.
Even with a plugin, you’ll have plenty of upfront costs you’ll need to manage. On top of that, you’ll probably end up with a headache trying to navigate the different tools and make them work together.
That’s why smart business owners and budding membership makers opt for systeme.io, a 100% free option that’s easy to use and beginner-friendly.
Sign up now and build your first membership site within the hour!
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