How To Sell Digital Products In 2023 (+7 Most Profitable Products This Year)

It’s also much easier to break into the digital space.

For example, you can get started with online business for as little as $27/month with systeme.io.

No significant start-up capital needed!

Let’s not forget about the fact that we’re dealing with a global pandemic that has shown that virtual is the new real.

You don’t have to worry about going out of stock, and it’s much easier to coordinate delivery - even going as far as to completely automate it.

Businesses, including the ones that could not survive without physical products, are shifting online.

Be it a florist or a motivational speaker, everyone is now learning how to make bank with digitalized services and products.

So, if you have a skill that people can benefit from, it’s time to get to work.

eBooks also have two huge advantages: they’re cheaper, and easier to carry and consume than paperbacks.

You don’t have to worry about distributing your books to libraries and bookshops; you can simply sell them through Amazon and your own website.

The only prerequisite is having a mix of products:

For example, an online course would cover a topic in depth: “Marketing 101,” while webinars would cover specific topics within the main topic: content marketing, advertising, and so on.

You can either self-host a webinar by talking about your area of expertise and telling the viewers how to transform their lives or careers, or get an expert on board.

So if you’re a graphic designer, you might want to consider selling:

Technically, your services are also digital products.

There are countless consultants, freelancers, and other service providers who’ve gone fully digital in order to break free of the 9-5 grind.

So if you’ve been thinking about starting an online business, you should consider how to attract clients and charge for your services.

For example, a lot of copywriters offer templates for email marketing, sales pages, and more.

Now that you’ve learned about different types of digital products, let’s move to the most important step: how to market and sell your digital products?

With digital products, you get plenty of marketing options, and the worth of your products is directly connected to how you present them.

Here’s how to do it, step-by-step:

Think about aspects such as:

For example, if I say McDonald’s, you’ll automatically say: “I’m lovin’ it!”

That’s what we’re aiming for here: a tagline so catchy and fitting that it becomes unforgettable.

When it comes to your logo, it should show what your product does or what it stands for. It’s a great opportunity to make customers connect with your brand emotionally.

This is why consultants often use handwritten fonts; they’re bringing their customers closer to their personality.

Experiment with color psychology and shapes. But (and I’m speaking from experience), less is more.

There are a few questions to narrow down your target audience:

You need to cover the following steps in order to successfully convert leads into customers that will buy your digital product:

With systeme.io, you can:

The key to a successful social media strategy is consistency and connection with your target audience.

You have to stay updated on what's new, and turn that into a personal connection with your audience.

The more connected you are, the more will they trust your digital product.

You should also pick the right social network for your efforts:

It’s why systeme.io has an integrated email marketing tool within the platform.

You can create different automation sequences:

Every product starts with an idea.

After that, it’s time to set up the skeleton of your product.

For eBooks, that’s structuring and writing the book (or hiring a ghostwriter to do it for you).

For courses, it’s creating a curriculum and filming the videos/preparing the course material.

Because this is a process unique to every online business owner, I recommend learning from the greats and seeing how they did it, such as:

Pay attention to:

People who purchase your products make your products successful, so make sure you remember this at every step of the way.

Should you limit access?

This is pretty regular if you’re offering courses or running a membership site.

If you’re doing it manually, it’s going to be a hassle, and you’ll need to generate thousands of new passwords.

It’s much better to use a specialized platform, such as...

One of the main benefits of systeme.io is that you can run your entire business from a single platform; from creating your website and sales funnel, to attracting and converting leads, as well as selling your digital products.

You can:

The best part is - you can start your online business selling your digital products on systeme.io for as little as $27/month.

If you are aiming to sell self-published eBooks, you can’t go wrong with Kindle Direct Publishing on Amazon.

Selling your e-books on Amazon will automatically improve your digital presence because of its immense popularity.

It’s one of the world’s largest search engines, and the first-stop for people looking for all kinds of products, including eBooks.

It takes only a few minutes to get your eBook out there.

It’ll instantly become available on Kindle, and Amazon will take care of delivery and payment after that.

Of course, they take a certain percentage of your sales (cca 30%), so it might be better to sell them through your own website.

ClickFunnels is one of the oldest sales funnel builders.

It integrates marketing, selling and delivery, all at one place.

With ClickFunnels, you can pick from templates for pages and sales funnels, which will automatically provide steps like:

This is what makes systeme.io the best in class for digital businesses.

When you can run your entire business from a single platform (marketing included), and make sure your products are delivered perfectly, you’ve got a success formula that just keeps on giving.

So, what do you say?

Are you ready to start selling your amazing products?