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Are you searching the digital shelves for the best shopping cart tool?
We don’t blame you — according to Statista, there are over 2 billion people buying online in 2023.
With cart optimization and affiliate marketing, PayKickStart promises to help you bag more sales.
But is PayKickStart the best cart to kickstart your online selling journey?
This review will help you answer this question.
PayKickStart's logo
PayKickStart is a shopping cart and affiliate management platform that was founded by Mark Thompson and Matt Callen in 2016.
PayKickStart aims to help online businesses manage their affiliates, and provide their customers with an exceptional experience.
From several payment models and integrations to dunning management, cart recovery, and more — it surely does pose as a capable tool.
But a one-size-fits-all solution simply doesn’t exist — so let’s get into what PayKickStart has to offer you and your customers.
PayKickStart's features
To bag those sales, it’s important to give your customers a smooth checkout experience — PayKickStart lets you do this with:
You can also create your own unique checkout experience with PayKickStart’s API.
Apart from offering your customers coupons for one-time or recurring discounts, promotions, and special offers, PayKickStart also lets you:
All of PayKickStart’s checkout options are mobile-optimized.
This is important for your conversion rate considering that over 60% of all ecommerce sales are made on a mobile device.
To determine which checkout form converts best, built-in A/B testing is essential.
Unfortunately with PayKickStart, you’ll have to manually integrate A/B testing, as this isn’t a built-in feature.
To offer a suitable payment solution to each of your customers, PayKickStart offers the following payment processing options:
Connect™ is PayKickStart’s own processing service which is unfortunately only available in the USA and Canada.
With Connect™ you can:
PayKickStart also integrates with 5 payment gateways, including PayPal, Stripe, Braintree, Authorize.net, and EasyPayDirect.
PayKickStart also integrates with Taxamo which makes your life easier with everything tax-related.
Support for crypto payments isn’t available — but Google Pay and invoicing are currently in development.
PayKickStart's subscription management
You can offer coupons, free trials, add-ons, overages, and prorations to nurture your customer relationships and maximize your revenue.
You can also select a pricing model that’s most suitable for your customers — and track and manage your subscriptions at scale.
With PayKickStart you have a variety of pricing models at your disposal, including:
If you need a structure that’s more suited to your business, PayKickStart’s API offers a means to create your own unique billing system.
If needed, you can also update your customers’ billing method, or they can update it themselves through the self-service portal.
The self-service portal is great for building trust and minimizing the need for customer subscription-related queries.
PayKickStart's dunning management
Sometimes even the most loyal folks forget to renew their subscriptions, and this is where dunning comes in.
PayKickStart’s dunning management lets you recover lapsed payments, send reminders, and even create a database of “at-risk” customers.
You can automate reminders for when your customer’s trial is ending or their subscription is due for renewal — and you can send recovery emails.
Although the number of online shoppers is a whopping 2.14 billion, the average cart abandonment rate is unsettling — at just under 70 percent.
By automating your cart recovery emails you can recover at least 15% of your abandoned carts, so this is a welcomed feature.
PayKickStart's affiliate marketing
PayKickStart’s affiliate program is one of its best features, but unfortunately, it comes at a price.
The Starter plan doesn’t let you run and manage your own affiliate program, for this you’ll need to be on the Growth plan for $199/month.
PayKickStart’s Marketplace has a community of 100,000+ affiliate partners — here you can find new affiliates and promote your products.
You can offer your affiliates 1st and 2nd tier commissions, lifetime commissions, or you can set up custom commissions for each affiliate.
Use advanced sales and lead tracking to ensure that your affiliates earn their commissions for each referral.
PayKickStart lets you gain the insight you need to make informed decisions to improve and grow your business.
Regardless of your plan, PayKickStart gives you access to all of your reporting and analytical data.
Here are some of the insights you’ll have access to:
PayKickStart's pricing plans
With PayKickStart you have the option to pay monthly or annually — below are the monthly fees for each of the 3 plans:
PayKickStart also offers a 14-day free trial but unfortunately, no free plan, which would be ideal for small businesses that can’t afford the $99/month.
The Starter plan will cost you $99/month, this is quite expensive considering that this plan is intended for new businesses just starting out.
You’re also limited to earning $10k/month before your account is charged with 0.9% in overage fees.
The Starter plan gives you access to:
If you use Connect™ on this plan the processing fees are 2.8% + $0.25 per transaction.
With this plan, you get only 1 integration for each of the following — email automation, membership, and webinar services.
This plan doesn’t give you access to:
PayKickStart is known for being a shopping cart and an affiliate management platform — yet for $99/month you only get a shopping cart.
The Growth plan will cost you $199/month.
With this plan, you’re limited to earning $50k/month before your account is charged with 0.7% in overage fees.
With the Growth plan you get everything in the Starter plan, plus:
If you use Connect™ with this plan the processing fees are 2.7% + $0.25 per transaction.
This plan doesn’t give you access to phone support and uptime monitoring.
For $100 more, the Scale plan will cost you $299/month.
With this plan, you’re limited to earning $200k/month before your account is charged with 0.5% in overage fees.
This plan gives you everything in the Growth plan, plus:
If you use Connect™ with this plan the processing fees are 2.6% + $0.25 per transaction.
Let’s be honest, nothing is all sunshine and roses — every tool on the market has its flaws, let’s weigh up PayKickStart’s Pros and Cons.
Pros
Cons
PayKickStart is recommended if:
PayKickStart isn’t recommended if:
systeme.io's logo
For what’s on offer, PayKickStart seems unnecessarily expensive for a solution that’s somewhat low on features.
When it comes to getting more bang for your buck, systeme.io is the best PayKickStart alternative, and we’ll show you why.
Systeme.io offers affiliate marketing and a means to sell your physical or digital products online.
What sets systeme.io apart is that we’re an all-in-one business-building solution — this means that the magic doesn’t end here.
Here’s a taste of what our feature-rich tool has to offer:
You may be thinking that more features mean an expensive price tag and a steeper learning curve — but this definitely isn’t the case with systeme.io.
Our customers love how simple our platform is, and we offer 4 price plans — including a freemium plan!
Our freemium plan lets you use systeme.io, for free — without ever putting in your credit card details.
We also offer the following 3 paid plans:
Click here for more information on what’s on offer with each of our plans.
Source: NewAgeLeadership.com
For $99/month, you get a pricey shopping cart tool that lacks some essential features.
Only for an extra $100/month will you actually start to benefit from what PayKickStart has to offer — and even then...
To make matters worse, every plan also has earning limits with certain overage charges if the limit is exceeded.
It seems that with PayKickStart, you really do need to pay to kickstart your business.
You can get far more, for far less with an all-in-one tool like systeme.io — click here to kickstart your business for free, today.
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