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If you want to learn everything there is to know about starting a successful business in 2023, business books are a great place to begin.
In this article, we’ll take you through 10 business books that are must-reads for every budding (or established) entrepreneur.
We’ve also summarised the best lessons from each book, so if you don’t have time to read, you won’t have to!
Let’s get started.
Source: Goodreads.com
Recommended for: Everyone
This book is going to teach you to stop working and start living.
This is done in 4 steps known as DEAL:
The New Rich want to do the minimum to get the maximum while the deferrers want to work as much as possible to be able to retire young.
If 80% of results come from 20% of work, why bother with the other 80% of your work?
Focus only on things that are immediate and important.
Hire an assistant to do the things that need to be done, and eliminate tasks that aren’t well-defined and vital.
If your job requires you to live in New York, a large chunk of your earnings will go directly into the cost of living in New York.
Find a way to work with geographic freedom so that you not only earn dollars but also spend in weaker currencies.
The DEAL way of life seems pretty idealistic, but if you’re brave enough to leap, you might find yourself sipping cocktails for all but 4 hours a week!
Source: Goodreads.com
Recommended for: College students
This extremely popular book has been helping people gain influence over others since 1936.
It teaches you how to change the way you interact with people in order to get what you want out of them without building resentment.
The book is broken up into 4 parts. Each of the parts have a standout lesson from each section:
This section teaches us to build people up rather than criticize them.
If you can show sincere appreciation for others, they will feel empowered to live up to your appreciation.
Become genuinely interested in other people, and listen when they speak to you.
Being a good listener and allowing people to talk about themselves is a sure way to get them to like you.
To win an argument, you must avoid it.
To do this, you must start by agreeing with another person's opinion.
That way, they’ll feel satisfaction from being listened to and, in turn, will be more willing to listen to you.
Replace giving orders with asking questions.
Rather than telling someone to do something, ask them what they think needs to be done.
People will take responsibility and feel pride when acting on the course of action they’ve chosen themselves.
Source: Goodreads.com
Recommended for: Beginners
Everybody loves Nike, but setting goals to build an empire as large as Nike is not something most beginners would even think of doing.
So, why not get some inspiration from Nike’s humble beginnings?
Shoe Dog is the story of Phil Knight’s 20-year mission to turn Nike into an international shoe brand.
This book will take you through the motions of starting your own business and teach you the fundamental lessons you need to know:
This book will encourage you to just do it.
Source: Amazon.com
Recommended for: Beginners
The Road Less Stupid encourages businesspeople to approach the business road with fewer mistakes and more critical thinking skills.
Cunningham calls for increased thinking, planning, and risk-minimizing when it comes to business.
Being a successful entrepreneur himself, Cunningham shares what he’s learned from his mistakes so that you don’t have to make them yourself.
These are the core ideas of the book:
Remember, the path to business success has been traveled many times. Success leaves clues.
Why not learn from them?
Source: Carousell.ph
Recommended for: Everyone
Built to Last is the result of 6 years of researching what makes the world’s 18 most long standing companies so successful.
These iconic companies include Disney, Ford, and IBM and were chosen on specific criteria, for example being established before the year 1950 and having had multiple generations of CEOs.
This is what they’ve learned:
If a company has a strong core ideology and develops a cult-like culture, people will work hard for the company’s success.
You can ditch the things that don’t work, but experimenting is a sure way to find the next big idea.
These things will come and go.
You should focus on building your company and its core values so that it’s strong enough to withstand change.
This technique, often called “homegrown management”, ensures that leaders are extremely invested in the company and its core values.
These tips are what’s kept huge companies at the top for over 70 years, so you really can’t go wrong by giving them a try!
Source: PenguinRandomHouse.com
Recommended for: Online businesspeople
Russel Brunson embodies online business success, so he’s the perfect mentor when it comes to your business journey.
Dotcom Secrets is a playbook for online businesses to build high-converting sales funnels ― it’s essential for online business owners to know how to guide users through a funnel.
The digital and audio versions of the book are freely available for download here.
DotCom Secrets offers some tips to readers that include:
The book also gives you funnel scripts, so you can learn how to build funnels using proven methods.
On top of that, Brunson walks you through the 23 building blocks of a sales funnel to ensure that you get the gist of it.
If this book sounds like something that could benefit you, you might want to check out our in-depth review of it as well as Brunson’s other books, Expert Secrets and Traffic Secrets.
Source: Amazon.com
Recommended for: Beginners
After a couple of startup failures, Eric Ries began thinking about what it takes to build a great company ― that doesn’t fail.
He realized that in both cases of failure, the focus was on the product and its launch, rather than on the building of the business itself.
Ries believes you should always start with customer research and build an MVP (minimum viable product) for immediate testing to ensure that the product truly fits your goals.
He also suggests that you follow the “5-Whys” to pinpoint the cause of a failure.
Here’s an example of the 5-Whys in action:
From this, we learn that the problem isn’t that a server failed, the problem is that the manager doesn’t believe in training new engineers.
Source: Goodreads.com
Recommended for: Women
Sandberg is an extremely successful businesswoman, being a former executive at Google and the current Chief Operating Officer at Facebook.
The book is full of case studies and anecdotes that anchor its points about inequality and prejudice in the workspace.
These are the 5 best tips for businesswomen from the book:
Stop focusing on what you can’t do, and focus on your ability to learn quickly.
Sandberg was once told by Mark ZuCarousellckerberg that her desire for everyone to like her would hold her back.
Ladders are limiting. Thinking about a career as a jungle gym will open you up to creative exploration and lateral career moves.
Come up with long-term dreams and goals to grow your career.
Meet monthly with a group of other working women to share fears, discuss ideas, and draw strength and encouragement from each other.
Ladies, it’s time to lean in and start leading your business life.
Source: Amazon.com
Recommended for: Everyone
Rich Dad Poor Dad is a book written as a set of parables that advocates for the importance of financial literacy and independence, as well as the principle of investing.
It compares the ‘poor dad’ mentality with the ‘rich dad’ mentality and encourages the latter.
The ‘poor dad’ mentality is the belief that you should get a stable job and work your way up the ladder.
This mentality never allows you to obtain financial security.
The ‘rich dad’ mentality shifts away from climbing the ladder to owning it ― this is a far more entrepreneurial outlook.
These are the essential takeaways from this iconic business book:
These tips may seem simple, but the book has sold over 32 million copies!
Sounds worth reading to us.
Source: Amazon.com
Recommended for: Everyone
Most startup failures are not attributed to a failed product but rather to a failure to gain traction.
This book gives you 19 channels to gain traction as well as a 3-step framework to select the best channels for your business.
The channels are typical marketing methods such as SEO, Offline Events, Affiliate Platforms, and Content Marketing.
These are some of the things you’ll learn in the book:
The main actionable tip we can give you from this book is that traction doesn’t come easily ― you need to come up with a strategy.
Luckily, a strategy is exactly what you’ll get from working with this book.
That wraps up the 10 best business books that you need to read in 2023.
If you’re not a big reader or you just don’t have the time, have a look at the actionable tips that we’ve pulled from each book which will set you in good stead.
When you’re ready to launch your online business (or take your existing one to the next level) head to systeme.io.
As an all-in-one platform, systeme.io has all the tools you need to launch, grow, and scale your online business.
We also offer a Freemium plan to get you started! It's free forever and requires no credit card details.
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