Top 9 Best Squeeze Page Building Platforms for Capturing More Leads

A squeeze page is a webpage created specifically to collect email addresses from visitors.

They are often confused with landing pages — squeeze pages are a subset of landing pages.

In other words, all squeeze pages are landing pages, but not all landing pages are squeeze pages.

Landing page builders are used to create your squeeze pages and make them more user-friendly and intuitive.

They also assist marketers in creating a targeted, customized squeeze page with appealing themes that entice visitors and convert them into leads.

Before we look at the best landing page builders, let’s see what makes a great landing page builder.

We’ve compiled a list of key criteria to give you an idea of what a great landing page builder offers:

All the above contribute to creating the ultimate squeeze page.

Here are a few benefits of using landing page software:

Landing page builders make it easy to create highly targeted squeeze pages.

The best aspect is that most of them come with pre-designed templates that are specifically built to convert leads.

A/B testing is a must for your pages, as it is necessary to test every element before publishing it online.

The advantage of using a squeeze page builder is that most of them have a built-in A/B testing feature.

To entice your target audience, your landing page should have a visually appealing, innovative, and engaging template.

Landing page builders typically provide pre-made templates for a variety of specializations and domain categories.

In the end, you'll have highly tailored, individualized landing pages that are geared at positively influencing the target audience.

To use a landing page builder, you don’t need any technical knowledge or experience.

Most landing page builders have a drag-and-drop editor that allows you to easily add and move elements around on your landing page.

Now that you know what to look for in squeeze page building software, let’s look at some of today's best landing page builders.

When it comes to landing page software, you have options — and it’s important to know what those are.

So we’ve done the research and listed some top marketing software to help you make your decision.

You can, for example, set up autoresponders — emails that are automatically sent over a specific period to the people who’ve opted into your page.

Systeme.io offers 4 pricing plans:

And more!

Now that we know what’s included in Leadpages’ landing page package, let’s have a look at how much it’ll cost you.

Leadpages has 2 pricing plans:

This way, you can make a lot of similar pages with little differences in content and give each target audience group a slightly different-looking site that focuses on various benefits.

Speaking of subscription plans, Landingi offers 4 of them:

However, some users complain that the platform is extremely difficult to navigate and pages are difficult to modify.

HubSpot’s lower packages lack split-testing — if you want to use this feature you’ll need to purchase their Professional package starting at $890/month.

​​HubSpot’s landing page tool is part of their Marketing Hub software, and you can get started for free.

You can also create and manage global blocks, which ensures that all your pages are brand compliant.

For further customization, you can hide page blocks for the mobile view to create a more optimal browsing experience.

Additionally, you can track visitor behavior, and test variations with new elements, layouts, and/or designs.

Instapage offers 2 pricing plans:

Unbounce recently added the Smart Builder feature (which is still in Beta), that can optimize your landing pages while you are busy building them.

With Unbounce’s Dynamic Text Replacement (DTR) tool, you can easily swap out parts of a text to match search terms and improve relevance.

With Unbounce’s basic Launch plan, you can’t perform A/B testing and won’t be able to use their Smart Traffic feature unless you upgrade to the Optimize plan.

Unbounce offers 3 pricing plans:

You don’t need to take any extra steps to make sure your pages are mobile-friendly as that is done automatically.

ClickFunnels offers 2 pricing plans:

You can also track and gain insights into your visitors’ behavior and optimize conversions and ROI.

Elementor’s landing page builder is free to use and allows you to build unlimited landing pages.

For additional features, like hosting or admin access, you can opt for their Cloud Website plan ($99/year) that comes with a 30-day money-back guarantee.

You can also connect your payment platforms on the app.

Mailchimp has 4 pricing plans:

Here we’ve compiled our top 3 landing page builders based on their overall rating, price, and landing page capability:

Similar to a cake that needs eggs, flour, milk, and water — a high-converting squeeze page contains important ingredients.

These 5 elements are a recipe to give you a solid foundation for building a squeeze page that will inform and convert.

Your unique selling proposition (USP) is the thing that makes your online business different from everyone else in your market.

Creating unique and awe-inspiring headlines is one of the best ways to set your business apart from the rest.

There are 3 types of headlines every squeeze page needs:

Things to consider when creating your headlines:

Promise your visitors truthfully that you will cater to their needs and resolve their problems.

Let’s take a look at a powerful and effective USP:

Your sales copy should be aimed at increasing your sales.

Generally, a sales copy consists of messages that bring value and encourage people to make a purchase as soon as possible.

There are 3 easy steps to creating an effective sales copy:

When determining your goals, we recommend using the framework of the SMART objectives.

Be (S)pecific, make sure your goals are (M)easurable, (A)chievable, and (R)elevant, and implement (T)ime-based parameters to make sure everyone is on track.

To create an effective sales copy you need to know who you’re selling to and why they should care.

You can ask questions like, what are their pain points, dreams, and desires, or what makes your offer special?

Now that you have all the details, it’s time you sorted them out.

AIDA is one of the most used sales copy structures.

Catch your visitors’ (A)ttention, keep them (I)nterested, create (D)esire, and indicate an (A)ction to be made (“Sign up”, “Enroll here”).

The features of your offer are the details that potential subscribers should be aware of.

It gives them further information about what they'll get in exchange for their email address.

Demonstrate the value of a feature by showing how it may be used to solve an issue they are currently experiencing.

People are attracted to benefits — emotional triggers that motivate people to act.

Every feature must be accompanied by a benefit:

Social proof is the positive influence that is created by other people who have experienced something and got a good result out of it.

Using social proof on your landing pages, you can ensure your visitors that your product or service is worth investing in.

Here are some ideas for ways to add social proof to your squeeze page:

Here’s an example of how Zoom incorporated social proof on their page:

Your CTA is the part of your squeeze page that tells your ideal customers to take a specific action.

Here are some tips for creating a compelling CTA and how systeme.io utilized them:

We’ve provided the recipe, and now it’s your turn to go make that cake — and by cake, we mean the ultimate squeeze page!

Below we’ve added 2 frequently asked questions from users — and the answers for them!

There are 5 different kinds of landing pages:

Choose a format that suits your offer and your audience to keep those conversions up!

Yes. Squeeze page templates are specifically designed to convert leads.

Many landing page builders provide these templates to:

That’s why we suggest you use systeme.io — we’ve got all the features, templates, and more!

We will use a blank funnel as an example.

Start by clicking “+ Create step”.

Select “Squeeze page” and click save.

Choose your template and customize it to your heart’s desire.

Whether you’re a start-up business or a big and bold company, you can only benefit from partnering up with a squeeze page building software.

Fortunately, there are loads of options to choose from — which means you’ve got nothing to lose.

Make sure the builder you pick has effective templates with a lot of customization freedom, possible integration options (or additional built-in features) and reasonable pricing.

We recommend systeme.io!

Get started with our forever-Free plan and find out how our software can take your squeeze pages to the next level!