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Launch Your Online Business in Just 7 Days

Leadpages is a leading website and landing page builder, but that doesn’t mean that it’s the right choice for every business owner.


The lack of customization options, the slow drag-and-drop editor, and the need for integrations are some of the top complaints from Leadpages’ customers.


Regardless of why you’re looking for an alternative, we’ll help you find the perfect landing page builder for your online business.


Below we’ve lined up 9 of the very best Leadpages alternatives — let’s see how Leadpages compares to other tools on the market.

1. The top 9 best Leadpages alternatives

A comparison chart of the best Leadpages alternatives

A comparison chart of the best Leadpages alternatives

1.1. Systeme.io

systeme.io’s logo

systeme.io’s logo

Systeme.io is an all-in-one marketing platform built to satisfy your every need regardless of the size of your online business.


When compared to Leadpages and the other tools discussed below, systeme.io stands out for several reasons:

1. Not only can you create stunning landing pages, but you can also say goodbye to clunky and costly integrations

2. We offer a Freemium plan to get you started — it requires no credit card details, and it’s free forever!

3. Everything you need to launch, grow, and scale your business is provided built-in and at an unbeatable price

All of this makes systeme.io the best Leadpages alternative, just take a look at what we have to offer.

1.1.1. Systeme.io’s features

With systeme.io you get the full house, and although our software is packed with features, we take ease-of-use to the next level!


Our powerful tool has been built with simplicity in mind, which means that you can use all of the features with zero coding knowledge or design skills.


Here are some of the amazing features on offer with our tool:

  • Create premium landing pages with ease using our simple drag-and-drop landing page builder and our pre-made templates
  • Create your website and your blog with our drag-and-drop builder
  • Create a complete sales funnel in a matter of clicks with opt-in forms, sales pages, upsells, downsells, and thank you pages
  • Create marketing campaigns, set up marketing automation rules, and analyze your marketing efforts with our email marketing tools
  • Create course content easily with the same drag-and-drop functionality, and offer drip or full access to your content
  • Create an affiliate program and integrate it with your email list, membership sites, and payment system

And more!


Click here for an in-depth look at all of our features.


A real all-in-one online platform — but how much will all of this cost?

1.1.2. Systeme.io’s pricing

Systeme.io lets you pay monthly or yearly, with the latter saving you 30% on your subscription.


These are the 4 plans on offer:

  • Freemium — $0/month
  • Startup — $27/month
  • Webinar — $47/month
  • Enterprise — $97/month

Each of our plans (including our Freemium plan) includes unlimited emails, blog posts, membership site members, and file storage space.


Our pricing is one of the many reasons why our software is adored by our thousands of happy customers.


You can create attractive landing pages (and more!) without ever paying a cent — is it any wonder we’re the best Leadpages alternative?


Let’s take a closer look at what the other tools have to offer.

1.2. HubSpot

HubSpot’s logo

HubSpot’s logo

HubSpot is an all-in-one marketing platform that offers 5 packages containing tools for different aspects of your business.


HubSpot’s 5 Hubs include:

1. Marketing Hub

2. Sales Hub

3. Service Hub

4. CMS Hub

5. Operations Hub

You can purchase these separately or combined as part of an integrated customer relationship management (CRM) platform.

1.2.1. HubSpot’s features

The Marketing Hub is a marketing automation tool that’s ideal for creating landing pages and streamlining your marketing strategy.


This hub gives you access to:

  • The page builder — Create landing pages with mobile-optimized templates
  • The drag-and-drop form builder — Create pop-ups and standalone or embedded forms
  • Email marketing — Create marketing campaigns, segment your list, and run A/B tests to improve your clickthrough rate
  • Blogging feature — Create blog posts to attract more website visitors
  • Lead tracking tools — Segment and nurture your contacts
  • Marketing automation — Scale your digital marketing campaigns with automation features such as workflows

The key features you need to attract and convert visitors into paying customers is on offer with HubSpot’s Marketing Hub.


Let’s see whether or not it’s worth the price tag.

1.2.2. HubSpot’s pricing

HubSpot’s Marketing Hub offers 3 plans with the option to pay a monthly or yearly fee — the latter will save you 10% on your subscription.


Below are the monthly prices:

  • Starter — $50/month for 1,000 contacts
  • Professional — $890/month for 2,000 contacts
  • Enterprise — $3,200/month for 10,000 contacts

If you need more contacts, it’ll cost you an additional:

  • $50/month for 1,000 contacts on the Starter plan
  • $250/month for 5,000 contacts on the Professional plan
  • $100/month for 10,000 contacts on the Enterprise plan

These limits and the additional charges for more contacts can quickly lead to a very expensive monthly subscription.


HubSpot does offer free tools to get you started — these are the Lite versions of some of the features available on the paid plans:

  • Create forms
  • Send up to 2,000 emails a month
  • Create 5 email templates
  • Build 20 landing pages

And more.

1.2.3. HubSpot’s pros and cons

HubSpot’s landing page builder has some mixed reviews— here are some other noteworthy pros and cons for HubSpot’s Marketing Hub:

Pros

  • All the tools integrate seamlessly with one another
  • Detailed reporting and analytics
  • Most find the interface simple to use
  • The free tools are useful

Cons

  • Costly and limited plans with additional charges for higher limits
  • No heatmaps for your landing pages
  • There’s a bit of a learning curve
  • The landing page templates are limited

1.3. Sendinblue

Sendinblue’s logo

Sendinblue’s logo

Sendinblue is an email marketing platform that offers features for both email and SMS marketing, advertising, lead generation, and CRM under one roof.


These features are beneficial for communication, personalizing your marketing efforts, and boosting your conversions.


Let’s take a closer look at what Sendinblue has to offer.

1.3.1. Sendinblue’s features

Sendinblue’s email template library and drag-and-drop editor make creating personalized emails a simple task.


Additional marketing features on offer include:

  • Segmentation and A/B testing to improve your approach
  • Bulk SMS marketing campaigns to complete your marketing strategy
  • Transactional SMSes for order confirmations, shipping updates, and more
  • Marketing automation such as workflows to automate your segmentation and marketing messages
  • Retarget customers or reach new audiences with Facebook ads

Sendinblue also offers a drag-and-drop form and landing page builder — simply drag the elements you want and drop them where you want them.


If you don’t wish to create pages from scratch, Sendinblue offers a number of landing page templates for you to customize as you see fit.


Let’s take a look at how much these features will cost and whether it’s worth it.

1.3.2. Sendinblue’s pricing

Sendinblue offers 4 plans, (all of which include unlimited contacts):

  • Free — $0/month with 300 emails a day
  • Lite — $25/month for 10,000 emails
  • Premium — $65/month for 20,000 emails
  • Enterprise — Custom pricing

The Free and Lite plan don’t include:

  • A/B testing
  • Facebook ads
  • Landing page builder

You can only start creating pages on the Premium plan for $65/month, and even then you’re limited to only 5 landing pages.


If you want to create more pages, you’d need to purchase an additional 5 for €20 a month — the Premium plan lets you buy up to 20 landing pages.

1.3.3. Sendinblue’s pros and cons

These are some of the main advantages and disadvantages of using Sendinblue:

Pros

  • Unlimited contacts on all plans
  • Free plan lets you send 300 emails a day
  • Professional templates and simple interface
  • Insightful analytics and reporting tools

Cons

  • You can only create landing pages on the Premium plan
  • Premium plan only gives you 5 landing pages a month
  • Limited integrations
  • Support from customer service is slow

1.4. Ontraport

Ontraport’s logo

Ontraport’s logo

Ontraport is an all-in-one marketing tool that focuses on the 5 phases of the customer life cycle: attract, convert, fulfill, delight, and refer.


They offer a number of tools for customer relationship management, lead generation, and marketing automation.


Let’s take a closer look at some of the features on offer with this Leadpages alternative.

1.4.1. Ontraport’s features

Building landing pages with Ontraport is a simple task with their drag-and-drop page builder.


Here are some of the other features on offer:

  • CRM tools — Segment and manage your customer data with lead scoring, purchase history, etc.
  • Smart Pipelines — Create a pipeline for sales, customer onboarding, funnels, and more to track contacts throughout the process
  • Email and SMS marketing — Use a pre-designed campaign, or build your own with the campaign builder, and automate your marketing
  • Analytics and A/B testing — Analyze and test everything to optimize your campaigns and conversions
  • Ecommerce tools — Create order forms, order bumps, upsells, and downsells, and integrate with major payment gateways
  • Other integrations — Shopify, PayKickStart, Zapier, ClickBank, WordPress, and many more

Let’s have a look at the price tag that comes with these features.

1.4.2. Ontraport’s pricing

Ontraport has these 4 plans, all of which give you unlimited emails:

  • Basic — $79/month for 1,000 contacts
  • Plus — $147/month for 2,500 contacts
  • Pro — $297/month for 10,000 contacts
  • Enterprise — $497/month for 20,000 contacts

With the Basic plan, you won’t get access to the ecommerce features, lead tracking, or membership sites.


Your chosen plan will determine how many users you can have — you get 1 user on the Basic plan and up to 5 on the Enterprise plan.


Additional users will cost you $47/month.


If you wish to give Ontraport a try, there’s a 14-day free trial on offer.

1.4.3. Ontraport’s pros and cons

Here are some of Ontraport’s pros and cons:

Pros

  • Intuitive landing page editor
  • Great customer support
  • Integrates with shopping carts and payment gateways
  • Unlimited emails on all 4 plans

Cons

  • Lack of in-depth reporting capabilities
  • There’s a bit of a learning curve
  • There’s no free plan, only a 14-day free trial
  • Additional users will cost $47 a month

1.5. Unbounce

Unbounce’s logo

Unbounce’s logo

Unbounce is a drag-and-drop landing page builder that offers machine learning technology to help you turn your ideas into results.


This technology lets you instantly write, rewrite, or expand on your copy with the help of artificial intelligence (AI).


Let’s take a look at what these smart tools enable you to do.

1.5.1. Unbounce’s features

The main features on offer with Unbounce include:

  • Smart Builder — Create landing pages with over 100 templates
  • Classic Builder — Original drag-and-drop landing page builder for experienced users who wish to start from scratch
  • Smart Copy — Jot down a few words and Smart Copy will help you write the next sentence or paragraph of your copy
  • Smart TrafficIncrease your conversion rate by automatically sending visitors to the most relevant landing page
  • Marketing and CRM integrations — Send your leads to ActiveCampaign, AWeber, and a number of other platforms
  • WP plugin — Create pages and publish them to your WordPress website(s)

And more.


Let’s see how much these tools will cost you.

1.5.2. Unbounce’s pricing

Unbounce offers two packages: Smart Builder+ and Smart Copy, with a monthly and yearly payment option.


These are the monthly pricing plans (and limits) for Smart Builder+:

  • Launch — $90/month — Up to 500 conversions and 20,000 visitors
  • Optimize — $135/month — Up to 1,000 conversions and 30,000 visitors
  • Accelerate — $225/month — Up to 2,500 conversions and 50,000 visitors

If you exceed your plan’s monthly limits, your plan will automatically be upgraded.


All 3 plans include:

  • The Smart and Classic Builder
  • Unlimited landing pages, pop-ups, and sticky bars

If you require higher limits, you’ll need to speak to the sales team for custom pricing with their Concierge plans.


Smart Copy offers the following 2 plans:

  • Starter — $0/month
  • Growth — $49/month

Both plans include:

  • 30+ content templates
  • The ability to generate copy in 6 different languages
  • Expander (automatically generate content) and Remix (refresh and repurpose your content) with the AI copywriting assistant

On the Starter plan you can create, expand, or remix up to 5 pieces of content a day, and no credit card details are required.


Unbounce also offers a 14-day free trial for the paid plans, and you can request a free demo.

1.5.3. Unbounce’s pros and cons

Some of the praise and complaints from Unbounce’s customers include:

Pros

  • The landing page design templates are convenient
  • Unlimited landing pages, pop-ups, and sticky bars on the Smart Builder+ plans
  • Integrates with various other tools
  • The visual builder is simple to use

Cons

  • Pricing is high compared to competitors
  • Exceeding the monthly limits automatically upgrades your subscription
  • There’s no option to save sections of a page for reuse
  • Analytics could be improved

1.6. ClickFunnels

ClickFunnels’ logo

ClickFunnels’ logo

ClickFunnels is a sales funnel builder that helps you automate the entire sales process.


This platform has a number of powerful features that make it an all-in-one marketing tool like systeme.io.


But is it the best landing page builder? As popular as ClickFunnels is, it has some noteworthy drawbacks that are worth considering.


Let’s have a look at what ClickFunnels has to offer and how much it’ll set you back every month.

1.6.1. ClickFunnels’ features

As with most page builders, the drag-and-drop editor means that zero coding knowledge is needed to build an awesome landing page.


ClickFunnels’ popular funnel builder lets you create a sales funnel, a squeeze page funnel, an upsell funnel, and more.


Other features on offer with ClickFunnels include:

  • Affiliate marketing — Create your own affiliate program with the Backpack feature
  • Email marketing Build and segment your list, launch a marketing campaign, automate your marketing, and more
  • FunnelFlix — Videos and tutorials on all things marketing, business, funnel building, and copywriting
  • Payment integrations such as PayPal, Stripe, and ClickBank

To help you build your pages, ClickFunnels also offers over 20 funnel templates, A/B testing, and analytics to optimize your conversion rate.


With ClickFunnels you can attract website visitors, retain your customers, and maximize their lifetime value, but at what cost?

1.6.2. ClickFunnels’ pricing

ClickFunnels has 3 plans:

  • Click funnels Basic — $97/month
  • Click funnels Platinum — $297/month
  • Two Comma Club X — $2,497/month

Other tools on the market offer a similar all-in-one solution, but for a fraction of the price — this is ClickFunnels’ biggest downfall.


The Basic plan gives you:

This plan costs the same as systeme.io’s most expensive plan (our Enterprise plan) that offers users unlimited everything!


You can test ClickFunnels with their 14-day free trial, but credit card details are required.

1.6.3. ClickFunnels’ pros and cons

Here are some of ClickFunnels’ pros and cons as expressed by their customers:

Pros

  • There’s a variety of pre-made funnel templates
  • Strong A/B testing and data tracking features
  • It’s easy to use for most
  • Useful integrations for email marketing

Cons

  • Steep pricing — starting at $97 a month
  • Very short free trial that requires credit card details
  • Slow editor and page load speeds
  • Lacks proper email functionality

1.7. OptimizePress

OptimizePress’ logo

OptimizePress’ logo

OptimizePress is a WordPress page builder that lets you sell your products or services online.


Because OptimizePress is a plugin, the need for integrations can prove costly.


Let’s take a closer look at what OptimizePress has to offer.

1.7.1. OptimizePress’ features

OptimizePress has a number of key features, including:

  • Landing page builder — Create sales pages, opt-in pages, webinar registration pages, “Thank You” pages, and more
  • Funnel builder — Build launch funnels, sales funnels, webinar funnels, and list building funnels with the drag-and-drop builder
  • Create opt-in forms, and connect with one of their email marketing integrations, such as Mailchimp, GetResponse, and ConvertKit
  • OptimizeCheckouts — Sell through your WordPress sites with Stripe, order bumps, upsells, and downsells
  • Create a membership site

Apart from landing page templates, OptimizePress offers a few pre-built templates for your membership sites, funnels, and checkout pages.


Let’s take a closer look at how much this lead generation plugin will cost you.

1.7.2. OptimizePress’ pricing

With OptimizePress, you can’t opt to pay for a monthly subscription, these are the 3 plans on offer:

  • Essential — $99 per year
  • Suite — $199 per year
  • Agency Standard — $399 per year

You can build unlimited pages with the Essential plan, but you can’t create funnels or use OptimizeCheckouts unless you’re on the Suite plan.


There’s no free trial, but they do have a money-back guarantee if you’re dissatisfied within 30 days of your purchase.

1.7.3. OptimizePress’ pros and cons

As with all tools, OptimizePress has its own set of pros and cons, let’s get into them:

Pros

  • Over 40 different templates and a user-friendly interface
  • Build unlimited pages even on the entry-level plan
  • Integrates well with a number of other tools
  • You can sell online with OptimizeCheckouts for $199 a year

Cons

  • No monthly payment option or free trial
  • Several customer service complaints
  • No email marketing or affiliate marketing
  • Entry level plan ($99 a year) is limited — no sales funnels or shopping cart

1.8. Thrive Themes

Thrive Theme’s logo

Thrive Theme’s logo

Thrive Themes offers an entire toolbox of website and marketing tools for your WordPress site — these tools all fall under Thrive Suite.


Let’s take a closer look at some of the things you can do with these plugins.

1.8.1. Thrive Theme features

Although there are 10 plugins that make up Thrive Suite, below we’ve outlined the most relevant ones:

  • Thrive Theme Builder — Build your website and blog on WordPress with drag-and-drop ease
  • Thrive Architect — 300+ landing page templates for your sales funnel, lead generation funnel, online course funnel, and more
  • Thrive Optimize — A/B test your landing pages
  • Thrive Leads — Build an email list with pop-ups, welcome mats, etc.
  • Thrive Apprentice — Create an online course with page templates, and connect with WooCommerce to start selling

The Thrive Theme Builder lets you simply drag content elements onto your pages — pick a template, customize it, and reuse it later on your site.


You can build an email list with Thrive Leads — but there’s not much more in terms of email marketing.


There are, however, a number of email marketing integrations to choose from, such as: Mailchimp, HubSpot, and ConvertKit, to name a few.


Let’s see how much the full Thrive Suite will cost you.

1.8.2. Thrive Theme pricing

There isn’t much flexibility with Thrive Suite in terms of payment plans — you get the option to pay a quarterly or yearly fee:

  • Quarterly — $90 billed every 3 months
  • Yearly — $228 billed every 12 months

For these prices you get:

  • All the Thrive Theme plugins
  • Unlimited support and updates
  • Install on up to 25 websites
  • Access to Thrive University for training resources

There’s no free trial on offer, but there is a 30-day money-back guarantee if you find that you’re dissatisfied with the tool.

1.8.3. Thrive Theme pros and cons

Let’s get into Thrive Theme’s pros and cons to help you determine whether or not this is the tool for you:

Pros

  • Over 300 templates for your page and funnel building
  • Helpful third-party integrations
  • The user interface is intuitive
  • 10 business-building tools in one platform

Cons

  • There’s a bit of a learning curve
  • Support is slow, and billing isn’t very flexible
  • It only works with WordPress, and there’s no free trial
  • Can prove overwhelming for beginners

1.9. Instapage

Instapage’s logo

Instapage’s logo

Instapage lets you create targeted and personalized landing pages at scale to increase your conversion rates.


Instapage offers advertising and marketing tools as well as the key features you need to create and publish compelling landing pages.


Unfortunately, for the full package, you’d need to pay for separate integrations for functionality that isn’t provided built-in.


Let’s get into what Instapage has to offer and the price tag that comes along with it.

1.9.1. Instapage’s features

Instapage offers the following standard features:

  • A drag-and-drop landing page editor with 100+ templates
  • Collaboration — Live commenting and editing to build, approve, and publish your pages faster
  • AdMap — Connect your ads to relevant landing pages to create unique experiences based on the visitor’s intent
  • Instablocks — Save sections of your landing page for reuse
  • AMP pages — Build mobile pages that load instantly

These are some of the other features on offer:

  • Optimize — Conversion analytics, heatmaps, and A/B testing
  • Global blocks — Edit a page block and have the changes instantly reflected on all pages that contain that block
  • Third-party integrations — Mailchimp, ConvertKit, Shopify, Stripe, Paypal, Google Analytics, and more

Let's get into Instapage’s pricing plans.

1.9.2. Instapage’s pricing

Instapage has 2 plans on offer:

  • Building plan — $299/month
  • Converting plan — Custom pricing

This Leadpages alternative is somewhat expensive and more suitable for medium to large-sized businesses as opposed to small businesses.


The steep pricing of the plans and the unexpected price hikes are some of the top complaints about Instapage.


For $299 a month, the Building plan gives you:

  • All the standard features
  • Unlimited conversions
  • 3 workspaces and team members
  • 30k unique visitors a month
  • Create 30 landing pages

There’s a 14-day free trial if you wish to try Instapage, but you’ll need to input your payment details to be billed when your trial ends.

1.9.3. Instapage’s pros and cons

There’s a number of advantages to using Instapage, particularly for larger businesses.


Unfortunately, there are also some drawbacks — these are the main pros and cons of using Instapage:

Pros

  • There’s no limit on conversions
  • A/B testing and heatmaps offer valuable insights
  • Quickly build pages with Instablocks and Global blocks
  • The interface is user friendly

Cons

  • 14-day free trial and limited price plans
  • It’s expensive for startups and small businesses
  • Integration is needed for email marketing
  • The mobile editor isn’t very intuitive

2. A quick comparison of the alternatives

This comparison chart offers a brief overview of what’s been discussed throughout to help you determine which tool is best for your business needs:

A comparison chart of the best Leadpages alternatives

A comparison chart of the best Leadpages alternatives

3. Conclusion

To help you find the perfect alternative to Leadpages, we’ve provided a breakdown of 9 of the best landing page builders out there.


With systeme.io, you can forget the hefty price tags because with us, you can boost your digital marketing efforts without ever spending a single penny!


Plus, you’ll get far more than just an affordable landing page builder — you’ll get an entire toolbox of features to run your business.


Sign up to the best Leadpages alternative today to create beautiful landing pages, launch your very own marketing campaign — and more, for free!


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